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HeatRecord vs Wingify Behavior Analytics (formerly VWO Insights)

Both stand on heatmap and session replay tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

HeatRecord

Free plan Web

HeatRecord offers a free entry tier for visualizing visitor behavior, with a paid plan increasing monthly recordings and adding unlimited playback and heatmaps. One-site coverage and one-month retention apply to both listed plans.

Visit HeatRecord

Wingify Behavior Analytics (formerly VWO Insights)

Free trial AndroidiPhoneWeb

Wingify Behavior Analytics brings heatmaps, recordings, form analysis, segmentation, and mobile capture into one product. Consider the user-based billing, 30-day recording retention, and request-based pricing before choosing a plan.

Visit Wingify Behavior Analytics (formerly VWO Insights)

The facts

HeatRecordWingify Behavior Analytics (formerly VWO Insights)
Free planYesA free trial
Open sourceNot publishedNot published
Runs onWebAndroid, iPhone, Web
Lowest paid planPlus: $29 a monthFree or on request
Plans published23
MakerHeatRecordWingify Behavior Analytics (formerly VWO Insights)
Websiteheatrecord.comwingify.com
On heatmap and session replay tools#40 of 63#44 of 63

HeatRecord: what it does well

  • Heatmaps show clicks and scroll depth
  • Session recordings and mobile capture
  • Live Users view with visitor metrics
  • Free Basic plan
  • Real-time analytics

What to know first

  • Both plans cover one website
  • Data storage lasts one month
  • Basic limits recordings to 2,000 monthly
  • Plus costs $29 a month

Wingify Behavior Analytics (formerly VWO Insights): what it does well

  • Click heatmaps show clicks, taps, and scrolling
  • Session recordings retained for 30 days
  • Rage-click detection included
  • Mobile SDKs support iOS and Android
  • 24/7 technical support is offered

What to know first

  • No free plan
  • Pricing requires a request
  • Recording retention is 30 days
  • Billing is based on tracked users

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