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WP Statistics
What WP Statistics is
WP Statistics is an open-source analytics plugin for self-hosted WordPress sites, reporting traffic and performance inside the WordPress dashboard. It analyzes posts, pages, custom post types, categories, taxonomies, and author activity. Reports cover traffic sources, visitor journeys, geography, devices, and real-time visitors. A Marketing add-on adds campaign and UTM analytics, Google Search Console integration, and custom events and goals. By default, the plugin uses no cookies or persistent identifiers and does not store personally identifiable information. Data remains on the site’s server, with options to export or delete it, and consent integrations include Complianz and Cookiebot. A premium REST API add-on provides detailed endpoints. The free plan includes unlimited sites, page views, and visitors. Premium pricing starts at $119 a year, with higher tiers for multiple sites and priority support. No trial is offered.
Who it suits
WP Statistics suits WordPress site owners, bloggers, content teams, developers, and marketers needing dashboard analytics with on-site data control. It requires self-hosted WordPress.
What it does well
- Traffic reports include sources, geography, and devices
- Analyzes posts, pages, and custom content types
- No cookies or persistent identifiers by default
- Data can be exported or deleted
- Free plan allows unlimited sites and visitors
What to know first
- Requires a self-hosted WordPress site
- Session recordings are not included
- Data retention is limited
- No free trial
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free | {/year} · Unlimited sites · unlimited page views and visitors · posts and pages content analytics · email and community support | Free |
| Premium 1 Site | Special introductory pricing; renewals are at full price. · 1 site | $119 a year |
| Premium Up to 5 Sites | {/year} · Up to 5 sites · Everything in Free · premium add-ons · priority support | $249 a year |
| Premium Unlimited | {/year} · Up to 100 sites under fair usage policy · Everything in Free · premium add-ons · priority support | $449 a year |
| Premium Single Site | {/year} · 1 site · Everything in Free · premium add-ons · priority support | $119 a year |
As wp-statistics.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
WP Statistics provides WordPress-focused traffic and content reporting with local data storage and privacy controls. Consider premium add-ons and the lack of session recordings when planning analytics coverage.
Facts from WP Statistics's own pages
- API
- A premium REST API add-on enables detailed WP Statistics endpoints for data retrieval. · wp-statistics.com, 11 Oct 2026
- API access
- Yes · wp-statistics.com, 23 Sept 2026
- Audience
- The maker identifies website owners, bloggers, content teams, developers, and marketers as intended users. · wp-statistics.com, 11 Oct 2026
- Compatibility
- The WordPress.org listing says the plugin supports WordPress Multisite and is compatible with caching plugins and CDNs. · wordpress.org, 11 Oct 2026
- Consent integrations
- The plugin can integrate with consent plugins, and its WordPress.org listing names Complianz and Cookiebot as examples. · wordpress.org, 11 Oct 2026
- Content analytics
- It analyzes posts, pages, custom post types, categories, taxonomies, and author performance. · wp-statistics.com, 11 Oct 2026
- Data control
- Analytics data is stored on the site's server, and the maker says users can export or delete it. · wp-statistics.com, 11 Oct 2026
- Data retention
- limited · wp-statistics.com, 23 Sept 2026
- Event tracking
- Yes · wp-statistics.com, 23 Sept 2026
- Founded
- 2011 · wp-statistics.com, 28 Sept 2026
- Free plan
- Yes · wp-statistics.com, 23 Sept 2026
- Headquarters
- Estonia · wp-statistics.com, 28 Sept 2026
- Marketing
- The Marketing add-on provides campaign and UTM analytics, Google Search Console integration, and custom event and goal reporting. · wp-statistics.com, 11 Oct 2026
- Privacy
- The maker says the plugin uses no cookies or persistent identifiers by default and does not store personally identifiable information by default. · wp-statistics.com, 11 Oct 2026
- Product
- WP Statistics is an open-source analytics plugin made for WordPress that reports site traffic and performance in the WordPress dashboard. · wp-statistics.com, 11 Oct 2026
- Requirements
- WP Statistics requires a self-hosted WordPress site and is specifically developed for WordPress. · wp-statistics.com, 11 Oct 2026
- Session recordings
- No · wp-statistics.com, 23 Sept 2026
- Support
- The Free plan includes email and community support, while Premium includes priority support; the pricing FAQ says there is no trial version. · wp-statistics.com, 11 Oct 2026
- Traffic reports
- Reports include traffic sources, visitor journeys, geography, devices, and real-time visitor activity. · wp-statistics.com, 11 Oct 2026
Where WP Statistics stands on Freedom251
- Web analytics tools#48 of 142