Freedom251 › Podcast Analytics Software
Veritonic

What Veritonic is
Veritonic provides performance analytics and research for testing creative, measuring brand lift, and connecting campaign exposure to business outcomes across CTV, social, podcasting, and other audio and video channels. Creative Measurement offers audience-targeted, second-by-second analysis of CTV ads, prerecorded ads, podcasts, audio logos, and more. Brand Lift studies measure awareness, favorability, consideration, and purchase intent. Attribution connects audio, video, CTV, and social impressions with outcomes such as site visits, conversions, renewals, and lifetime value. It can pair conversion data with impression-level exposure through a lightweight pixel or S2S event stream without cookies. Attribution reports include creative-level performance decomposition, incremental lift, multi-touch attribution, and flexible lookback windows. Instant Insights accepts a script, audio ad, or video and provides immediate performance feedback and suggestions. Veritonic announced an Adjust integration for automated streams of mobile in-app conversion actions for audio attribution. The attribution page describes the service as SOC 2 compliant and says it uses PII-safe hashing and identity resolution at the edge. Veritonic says it complies with privacy policies around the world, including GDPR. Pricing is on request, with a 7-day trial listed.
Who it suits
Veritonic suits brands, agencies, publishers, and platforms measuring creative performance, brand lift, or campaign outcomes across audio and video channels. Its services span multiple stages of a campaign.
What it does well
- Creative analysis includes audience targeting and second-by-second feedback.
- Measures four brand-lift metrics across several channels.
- Attribution can pair exposure and conversion data without cookies.
- Reports include incremental lift and multi-touch attribution.
- A 7-day trial is listed.
What to know first
- Pricing is on request.
- Custom fees and subscription scope limits may apply.
Limits
The 7-day trial is the stated trial period. Subscription scope limits may apply under custom pricing.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Custom pricing | Fees specified in an Order Form or SOW · Subscription scope limits may apply | On request |
As veritonic.com lists them, read 9 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Veritonic website.
- Request a platform walkthrough through the contact page.
- Ask about custom pricing and the 7-day trial.
- Use the web platform or API, depending on your needs.
Verdict
Veritonic brings creative testing, brand-lift studies, and attribution together across audio and video channels. Pricing is custom, and the listed subscription scope may have limits.
Questions
How is Veritonic priced?
Pricing is on request. Fees are specified in an Order Form or SOW, and subscription scope limits may apply.
Is there a trial?
A 7-day trial is listed.
What platforms are available?
Veritonic is available via web and API.
What does Attribution measure?
It connects audio, video, CTV, and social impressions to outcomes including site visits, conversions, renewals, and lifetime value.
Does Veritonic offer an Adjust integration?
Veritonic announced an integration with Adjust to receive automated streams of mobile in-app conversion actions for audio attribution.
What privacy and security measures does Veritonic state?
The Attribution service describes itself as SOC 2 compliant and says it uses PII-safe hashing and identity resolution at the edge. Veritonic says it complies with privacy policies around the world, including GDPR.
Facts from Veritonic's own pages
- Attribution
- Attribution connects audio, video, CTV, and social impressions to business outcomes including site visits, conversions, renewals, and lifetime value. · veritonic.com, 9 Oct 2026
- Audience
- The company says brands, agencies, publishers, and platforms use its services across the campaign lifecycle. · veritonic.com, 9 Oct 2026
- Brand lift
- Brand Lift studies measure awareness, favorability, consideration, and purchase intent across audio, video, CTV, social, and podcast campaigns. · veritonic.com, 9 Oct 2026
- Creative testing
- Creative Measurement offers audience-targeted, second-by-second analysis of CTV ads, prerecorded ads, podcasts, audio logos, and more. · veritonic.com, 9 Oct 2026
- Founded
- 2015 · veritonic.com, 28 Sept 2026
- Headquarters
- New York, NY; remote · veritonic.com, 28 Sept 2026
- Instant Insights
- Instant Insights accepts a script, audio ad, or video and provides immediate feedback on performance and ways to improve it. · veritonic.com, 9 Oct 2026
- Integration
- Veritonic announced an integration with Adjust to receive automated streams of mobile in-app conversion actions for audio attribution. · veritonic.com, 9 Oct 2026
- Privacy
- Veritonic says it complies with privacy policies around the world, including GDPR. · veritonic.com, 9 Oct 2026
- Product
- Veritonic provides performance analytics and research to test creative, measure brand lift, and attribute campaign outcomes across CTV, social, podcasting, and other audio and video channels. · veritonic.com, 9 Oct 2026
- Reporting
- Attribution reporting includes creative-level performance decomposition, incremental lift, multi-touch attribution, and flexible lookback windows. · veritonic.com, 9 Oct 2026
- Security
- The attribution page describes the service as SOC 2 compliant and says it uses PII-safe hashing and identity resolution at the edge. · veritonic.com, 9 Oct 2026
- Support
- Veritonic offers a platform walkthrough by request through its contact page. · veritonic.com, 9 Oct 2026
- Tracking
- The attribution product can use a lightweight pixel or S2S event stream and pairs conversion data with impression-level exposure data without cookies. · veritonic.com, 9 Oct 2026
Where Veritonic stands on Freedom251
- Podcast Analytics Software#25 of 26