UpViral is a web-based viral marketing application for running referral programs and giveaways to generate traffic and grow a customer base. It supports sweepstakes, rewards, and waiting-list campaigns, with templates for contests, promotions, events, and newsletters. Campaigns can be customized with drag-and-drop editing and published as a full page, embedded form, pop-up, or pop-over widget. Entry options include email opt-ins, referrals, social sharing, custom actions, Facebook login, and embeddable HTML forms. Referral tools include tracking, leaderboards, unlockable incentives, fraud detection, winner selection, scheduling, retargeting, and custom domains. Milestones can trigger automatic rewards such as downloads, coupon codes, or secret content URLs. UpViral can also send tags to a connected autoresponder or CRM after specified participant actions. Integrations include email and CRM tools, Zapier, and API. Plans start at $79/mo (annual), with a 14-day trial and no free plan. The maker lists GDPR tools, email support, live chat, and video tutorials.
Who it is for
UpViral suits businesses, entrepreneurs, and marketers organizing referral campaigns, giveaways, and other promotions. Its tools also fit teams that want to connect participant actions with an email or CRM system.
What is good
- Offers sweepstakes, rewards, and waiting-list campaigns
- Supports multiple campaign display formats
- Milestones can trigger automatic reward delivery
- Integrates with email and CRM tools
- Includes GDPR data access and deletion tools
What to know first
- No free plan
- Premium account manager is limited to Premium
- Trial converts to a subscription unless canceled
Verdict
UpViral combines campaign creation, referral tracking, rewards, and integrations in a paid web platform. Review the plan limits and trial terms to see whether its lead and brand allowances suit your needs.
UpViral plans and pricing
All plansCompared on referral marketing software
- Free plan
- No
- Paid from
- $79/mo






