Freedom251 › Fitness and Workout Planning Apps
TrueCoach

What TrueCoach is
TrueCoach is a coaching platform for personal trainers and fitness professionals managing personalized one-to-one coaching and business tasks. Its workout builder supports templates, drag-and-drop programming and a library of more than 3,500 exercise demonstrations. Coaches can track progress, milestones, metrics and workout history. Nutrition tracking through MyFitnessPal and custom habit tracking are available. In-app messaging supports real-time conversations with GIFs, photos and videos. The service provides web, iOS and Android apps, and clients use it for free. Plans billed annually cover up to 5 active clients on Starter at $26.34 a month, 20 on Standard at $57.99 a month, or 50 on Pro at $136.99 a month. A 14-day trial requires no credit card. Standard and Pro list Apple, Garmin, WHOOP and other wearables, plus Zapier automations. TrueCoach Payments, powered by Stripe, supports recurring payments, but processing is limited to coaches in the US, UK, Australia and Canada. The service is not HIPAA compliant.
Who it suits
TrueCoach suits personal trainers and fitness professionals delivering individualized coaching and managing client or business tasks. Plan limits make the listed tiers relevant to practices with up to 50 active clients.
What it does well
- Workout library exceeds 3,500 demonstrations
- Web, iOS and Android apps
- Clients can use the service free
- 14-day trial needs no credit card
- Tracks progress, metrics and workout history
What to know first
- No free plan for coaches
- Starter supports up to five active clients
- Payment processing limited to four countries
- Not HIPAA compliant
Limits
Starter supports up to 5 active clients, Standard up to 20, and Pro up to 50. Businesses with more than 50 clients are directed to contact TrueCoach for special pricing; the trial lasts 14 days.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | Annually; page shows $26.34/mo and 1 MONTH FREE* · Up to 5 active clients · Workout builder · Client tracker · MyFitnessPal nutrition and habit tracker · Client dashboard · Video library · In-app messaging · Automated payments | $26.34 a month |
| Standard | Annually; page shows $57.99/mo and 2 MONTHS FREE* · Up to 20 active clients · Starter features · Public coach profiles · Wearables integration · Custom-branded fitness app · Advanced habit and nutrition tracking · Zapier automations | $57.99 a month |
| Pro | Annually; page shows $136.99/mo and 2 MONTHS FREE* · Up to 50 active clients · Standard features · Zapier automations | $136.99 a month |
As truecoach.co lists them, read 8 Oct 2026. The maker's own page has the final word.
Getting started
- Open the TrueCoach website
- Start the 14-day trial without entering a credit card
- Choose an annual-billed Starter, Standard, or Pro plan
- Use the web app or install the iOS or Android app
- Invite clients to their free client access
Verdict
TrueCoach combines programming, client tracking, messaging and payments for coaching businesses. Compare client limits and country restrictions before selecting an annual plan.
Questions
How much does TrueCoach cost?
Annual-billed pricing is $26.34 a month for Starter, 57.99 USD for Standard, and 136.99 USD for Pro. A 14-day free trial is available without a credit card.
Is there a free plan?
There is no free plan for coaches, but clients can use TrueCoach for free.
Which platforms support TrueCoach?
TrueCoach provides a web app plus dedicated Android and iOS applications.
What client counts do the plans allow?
Starter allows up to 5 active clients, Standard up to 20, and Pro up to 50.
Where can TrueCoach Payments process payments?
Stripe-powered payment processing is available to coaches based in the United States, United Kingdom, Australia, and Canada.
Is TrueCoach HIPAA compliant?
TrueCoach’s Help Center states that the service is not HIPAA compliant.
Facts from TrueCoach's own pages
- Client cost
- The pricing page states that TrueCoach is free for clients. · truecoach.co, 8 Oct 2026
- Client limit
- 5 · truecoach.co, 20 Sept 2026
- Client limits
- The listed plans cover up to 5, 20, or 50 active clients, and the page directs businesses with more than 50 clients to contact TrueCoach for special pricing. · truecoach.co, 8 Oct 2026
- Client progress
- Coaches can track client progress, milestones, metrics, and workout history. · truecoach.co, 8 Oct 2026
- Free plan
- No · truecoach.co, 20 Sept 2026
- HIPAA
- TrueCoach’s Help Center states that the service is not HIPAA compliant. · help.truecoach.co, 8 Oct 2026
- Integrations
- The pricing page lists Apple, Garmin, WHOOP, and other wearables on Standard and Pro; Zapier automations are listed on those plans as well. · truecoach.co, 8 Oct 2026
- Messaging
- In-app messaging supports real-time conversations with GIFs, photos, and videos. · truecoach.co, 8 Oct 2026
- Mobile apps
- TrueCoach says it provides dedicated iOS and Android apps as well as a web app. · truecoach.co, 8 Oct 2026
- Nutrition and habits
- TrueCoach offers nutrition tracking through MyFitnessPal and custom habit tracking. · truecoach.co, 8 Oct 2026
- Payments
- TrueCoach Payments is powered by Stripe and supports recurring client payments; its payment processing is available only to coaches based in the US, UK, Australia, and Canada. · truecoach.co, 8 Oct 2026
- Product
- TrueCoach is a coaching platform for personal trainers and fitness professionals to manage personalized one-to-one coaching and business tasks. · truecoach.co, 8 Oct 2026
- Support
- TrueCoach links users to its Help Center for support and feature guidance. · truecoach.co, 8 Oct 2026
- Trial
- The pricing page offers a 14-day free trial with no credit card required. · truecoach.co, 8 Oct 2026
- Workout programming
- The workout builder supports templates, drag-and-drop workouts, and a library of more than 3,500 exercise demonstrations. · truecoach.co, 8 Oct 2026
Where TrueCoach stands on Freedom251
- Fitness and Workout Planning Apps#10 of 17
- Fitness Software#20 of 28
- Workout Platforms#18 of 23
- Coaching Software#30 of 37
- Fitness apps#24 of 29
- Personal Training software#19 of 22
- Fitness Workout Tracking Software#51 of 54
- Personal Trainer Software#26 of 27