TRIBE is a paid creator-marketing platform and service for brands. It helps teams build, manage and measure creator communities, influencer campaigns and premium user-generated-content campaigns through web, iOS and Android access. Its database lists 80,000 creators, with discovery, campaign management, performance analytics and creator payments. Brands can create a campaign brief, review creator pitches, approve content and measure results in one workflow. The platform connects brands with an opt-in creator community and supports importing existing creators into Brand-Fan Groups. BrandMatch AI is described as a beta discovery feature based on a brand’s needs. TRIBE says metrics and audience demographics come from Instagram, TikTok and Pinterest APIs, while its AVS checks connected creators and repeats checks four times daily. Campaign content can be licensed for websites, billboards, Instagram, TikTok and Pinterest. Pricing is on request, with no free plan.
Who it is for
TRIBE suits brands running creator communities, influencer campaigns or premium UGC programs across web and mobile. It is also aimed at teams needing creator discovery, campaign workflow, analytics and payments.
What is good
- 80,000-creator database
- Campaign briefs, approvals and measurement
- Real-time metrics from three social APIs
- Content licensing for multiple channels
- Creator payments included
What to know first
- No free plan
- Pricing is available on request
- Campaign briefs require desktop
- BrandMatch AI is beta
Verdict
TRIBE combines creator discovery, campaign operations, measurement and payments in one platform. Choose it when your brand needs managed creator programs and channel licensing, and confirm pricing and desktop brief requirements first.
TRIBE plans and pricing
All plansCompared on influencer marketing platforms
- Free plan
- No
- Creator database size
- 80,000 creators
- Creator discovery
- Yes
- Campaign management
- Yes
- Performance analytics
- Yes
- Creator payments
- Yes
