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Storyset

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Storyset's own site

What Storyset is

Storyset provides customizable illustrations for landing pages, apps, and presentations through the web and an extension. Its styles include Rafiki, Bro, Amico, Pana, and Cuate. Depending on the style, users can change colors, hide layers, and choose hidden, simple, or detailed backgrounds. Static illustrations can be downloaded as SVG or PNG files; animations can be exported as HTML, GIF, or MP4 video. GIF and MP4 exports cannot combine entrance and looping effects. A Figma plugin offers illustrated concepts that can be added to projects and customized as vectors. The listed license allows personal and commercial projects in digital or printed media worldwide, and permits derivative works. The free plan costs nothing and allows modifications, but free illustrations require attribution to Storyset. Content may not be resold, sublicensed, transferred, or included in a stock library or collection for redistribution. Storyset is operated by Freepik Company, S.L., headquartered in Málaga, Spain. Users with questions not answered by the FAQ can contact support by email.

Who it suits

Storyset suits people looking for editable illustrations or animated artwork for personal or commercial projects. It may also suit Figma users who want to add and customize vector concepts.

What it does well

  • Offers five illustration styles.
  • Color and layer customization is available.
  • Static exports include SVG and PNG.
  • License permits commercial and personal projects.
  • Figma plugin supports vector customization.

What to know first

  • Free illustrations require attribution.
  • GIF and MP4 cannot combine entrance and looping effects.
  • Content cannot be redistributed through stock collections.

Limits

The free plan requires attribution to Storyset. GIF and MP4 exports cannot include entrance and looping effects at the same time, and content cannot be resold, sublicensed, transferred, or redistributed in a stock library or collection.

Plans

PlanBilled and limitsPrice
Freepik Licensefree for personal and commercial projects · attribution required · unlimited number of times, continuously · modifications allowedFree

As storyset.com lists them, read 30 Sept 2026. The maker's own page has the final word.

Getting started

  1. Visit the Storyset website.
  2. Use Storyset on the web or through its extension.
  3. Choose an illustration and customize its colors, layers, or background.
  4. For Figma projects, use the Storyset plugin to add and customize illustrated concepts.
  5. Download static artwork as SVG or PNG, or export animations as HTML, GIF, or MP4.

Verdict

Storyset offers customizable artwork in static and animated formats, with a license covering many project types. Check attribution and redistribution restrictions before using its content.

Questions

Is Storyset free?

Yes. The Freepik License plan is free and allows unlimited use continuously, with attribution required.

What platforms can I use it on?

Storyset is available on the web and as an extension. A Figma plugin lets users add illustrated concepts to projects and customize them as vectors.

What file formats can I export?

Static illustrations can be downloaded as SVG or PNG. Animations can be exported as HTML, GIF, or MP4.

Can I use Storyset illustrations commercially?

The license summary allows commercial and personal projects, worldwide, in digital or printed media, and permits derivative works. Free illustrations require attribution.

Who operates Storyset?

Storyset is operated by Freepik Company, S.L., registered in Málaga, Spain.

Can I redistribute Storyset content?

Content may not be resold, sublicensed, transferred, or included in a stock library or collection for redistribution.

Facts from Storyset's own pages

Animation exports
Animations can be exported as HTML, GIF or MP4 video. · storyset.com, 30 Sept 2026
Animation limit
GIF or MP4 exports cannot contain entrance and looping effects at the same time. · storyset.com, 30 Sept 2026
Attribution
Free illustrations require attribution to Storyset, while a premium Flaticon license provides unlimited resources without attribution. · storyset.com, 30 Sept 2026
Customization
Users can change colors, hide layers and select hidden, simple or detailed backgrounds depending on the style. · storyset.com, 30 Sept 2026
Figma integration
The Storyset Figma plugin provides thousands of illustrated concepts that can be added to Figma projects and customized as vectors. · storyset.com, 30 Sept 2026
Founded
2010 · storyset.com, 28 Sept 2026
Headquarters
Málaga, Spain · storyset.com, 28 Sept 2026
License scope
The license summary allows commercial and personal projects, digital or printed media, worldwide use and derivative works. · storyset.com, 30 Sept 2026
Maker and headquarters
Storyset is operated by Freepik Company, S.L., registered at 13 Molina Lario St., 5th floor, 29015 Málaga, Spain. · storyset.com, 30 Sept 2026
Purpose
Storyset provides customizable illustrations for landing pages, apps and presentations. · storyset.com, 30 Sept 2026
Security rule
The terms prohibit actions that damage, overload or impede the services or impact their security. · storyset.com, 30 Sept 2026
Static exports
Illustrations can be downloaded as SVG or PNG files. · storyset.com, 30 Sept 2026
Styles
Illustrations are available in Rafiki, Bro, Amico, Pana and Cuate styles. · storyset.com, 30 Sept 2026
Support
Storyset directs users who cannot find an FAQ answer to email support at [email protected]. · storyset.com, 30 Sept 2026
Usage restrictions
Storyset content may not be resold, sublicensed, transferred or included in a stock library or collection for redistribution. · storyset.com, 30 Sept 2026

Where Storyset stands on Freedom251

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