Freedom251 › Social Media Analytics Software
Sotrender

What Sotrender is
Sotrender is a social media analytics service for measuring and reporting marketing performance. It analyzes reach, engagement, content performance, audience demographics, customer service metrics, and organic or paid campaigns. Its overview includes Facebook, Instagram, LinkedIn, and YouTube data. Reports can be exported as PDF, PPTX, or XLS files, while the Custom plan supports multi-platform reporting. Plus and higher plans add competitor benchmarking with interactive dashboards and comparison reports. The Sotrender Ads module analyzes Facebook and Instagram advertising, visualizes results, creates PPTX reports, and supports competitive benchmarking. Essential costs $80 a month billed monthly, or $72/month paid annually; Plus is $200.00 USD monthly or $176/month annually; Expert is $355.00 USD monthly or $315/month annually. Custom pricing requires contact and includes unlimited profiles, API access, custom reports, and flexible billing. A seven-day trial needs no card and deactivates without charging.
Who it suits
Sotrender is aimed at marketing agencies, SMBs, enterprise companies, institutions, and NGOs. It suits teams needing social analytics, campaign reporting, audience data, or competitor benchmarking.
What it does well
- Analyzes reach, engagement, demographics, and campaigns
- Exports PDF, PPTX, and XLS reports
- Competitor benchmarking on Plus and higher
- Seven-day trial requires no credit card
- Custom plan includes API access
What to know first
- No free plan is listed
- Essential limits users to three
- Profile limits vary by plan
- Custom pricing requires contacting Sotrender
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Plus | Billed monthly; $176/month paid annually · 15 profiles · unlimited users · 180 days historical data · 200 days data retention · 2 profile swaps/month · competitor benchmarking · account manager | $200 a month |
| Expert | Billed monthly; $315/month paid annually · 30 profiles · unlimited users · 365 days historical data · 1000 days data retention · unlimited profile swaps/month · scheduled reports · communication strategy analysis | $355 a month |
| Essential | Billed monthly; $72/month paid annually · 5 profiles · 3 users · 90 days historical data · 90 days data retention · 1 profile swap/month · chat and email support | $80 a month |
| Custom | Contact us for pricing · Unlimited profiles · unlimited users · unlimited historical data · API access · custom reports · flexible billing terms | On request |
As sotrender.com lists them, read 7 Oct 2026. The maker's own page has the final word.
Verdict
Sotrender provides analytics and reporting across several major social networks, with plan-based limits on profiles and historical data. Higher tiers add benchmarking, scheduled reports, and broader support options.
Facts from Sotrender's own pages
- Ads
- The Sotrender Ads module analyzes Facebook and Instagram ads, visualizes data, provides PPTX reports, and supports competitive benchmarking. · sotrender.com, 7 Oct 2026
- Analytics
- The product analyzes reach, engagement, content performance, demographics, customer service metrics, and organic and paid campaigns. · sotrender.com, 7 Oct 2026
- API access
- API access is included in the Custom plan. · sotrender.com, 7 Oct 2026
- Benchmarking
- Sotrender offers competitor benchmarking, including interactive dashboards and comparison reports in Plus and higher plans. · sotrender.com, 7 Oct 2026
- Company location
- Sotrender lists its contact address as Solec 38 lok. 10, 00-394 Warsaw. · sotrender.com, 7 Oct 2026
- Founded
- 2010 · sotrender.com, 28 Sept 2026
- Headquarters
- Warsaw, Poland · sotrender.com, 28 Sept 2026
- Intended users
- Sotrender lists marketing agencies, SMBs, enterprise companies, institutions, and NGOs among its intended customers. · sotrender.com, 7 Oct 2026
- Limits
- The Essential, Plus, and Expert plans include 5, 15, and 30 profiles respectively, while Custom offers unlimited profiles. · sotrender.com, 7 Oct 2026
- Platforms analyzed
- The homepage lists Facebook, Instagram, LinkedIn, and YouTube data in its analytics overview. · sotrender.com, 7 Oct 2026
- Purpose
- Sotrender provides social media analytics to help users analyze and report on their marketing performance. · sotrender.com, 7 Oct 2026
- Reporting
- Reports can be exported in PDF, PPTX, and XLS formats, and Custom includes multi-platform reporting. · sotrender.com, 7 Oct 2026
- Security and privacy
- Sotrender says its application processes personal data and identifies SmartNet Research & Solutions sp. z o.o. as the data administrator, with a data protection officer contact. · sotrender.com, 7 Oct 2026
- Support
- Essential includes chat and email support; Plus and higher tiers also list phone and e-meeting support. · sotrender.com, 7 Oct 2026
- Trial
- The seven-day trial requires no credit card and the pricing FAQ says the account deactivates afterward without charging the user. · sotrender.com, 7 Oct 2026
Where Sotrender stands on Freedom251
- Social Media Analytics Software#28 of 35