SocialWeaver
SocialWeaver is an advocacy platform for businesses that want employees, partners and influencers to extend marketing reach. It supports tag-driven publishing schedules and a customizable calendar for scheduled and previously published content. Scheduled LinkedIn content can be sent to a company page, with participating employees notified through Slack or Microsoft Teams to reshare and like it. Supported channels include LinkedIn personal accounts and company or product pages, Facebook pages and groups, Instagram business and creator accounts, and Twitter profiles; Facebook personal profiles are not supported. Analytics include engagement leaderboards, content metrics, ROI and earned media value tracking, CSV exports and group segmentation. Listed integrations include Slack, Microsoft Teams, Bitly and Zapier. Starter has 10 channels, one user and 20 employees; extra seats can be purchased without upgrading. The paid-plan trial lasts 14 days and does not require a credit card. Starter costs $100.00 USD per month, Growth $200.00 USD per month and Advanced $500.00 USD per month. The maker is based in Washington, DC.
Who it is for
SocialWeaver is intended for businesses building employee advocacy, from teams starting with employee sharing to organizations scaling advocacy programs. Starter is sized for one user and 20 employees.
What is good
- Schedules content with tags and a calendar
- Employees can receive reshare prompts through Slack or Teams
- Analytics include ROI and earned media value
- CSV report exports are available
- 14-day paid-plan trial requires no credit card
What to know first
- Facebook personal profiles are not supported
- Starter includes one user
- Starter costs $100.00 USD per month
Verdict
SocialWeaver combines scheduled advocacy publishing with engagement and value metrics. Check its channel support and Starter seat limits against the structure of your program.
SocialWeaver plans and pricing
All plansCompared on social media management tools
- Free plan
- Yes
- Advocate limit
- 20 advocates
- Content approval
- Yes
- Analytics level
- basic
- Social network count
- 4 networks
- Content library
- Yes
- Mobile app
- Yes
- Single sign-on
- Yes
