SerpWatch
What SerpWatch is
SerpWatch is an online rank tracker for monitoring SEO keyword positions through web access and an API. It follows keywords across domains, devices, locations, and search engines, including Google, Yahoo, Bing, and YouTube. Paid tiers can adjust checking as frequently as hourly, while the listed Starter plan checks daily. Historical SERP feature charts show changes over time, with the homepage describing the historical data as accurate to the hour. Agencies can schedule branded SEO reports and provide client portals. Slack and email notifications are available, and Zapier connects the service with over 1,500 apps. Google Analytics and Google Search Console integrations are included in Growth and Premium, but unavailable on Starter. Every listed plan includes the SerpWatch Engine REST API. Monthly prices are 49.00 USD, 99.00 USD, and 349.00 USD for Starter, Growth, and Premium; annual billing lists 29.00 USD, 59.00 USD, and $199 a month, with five months free.
Who it suits
SerpWatch suits agencies, affiliate marketers, e-commerce businesses, and SaaS teams tracking search positions. Its reports, portals, integrations, and API also fit teams connecting rank data with other applications.
What it does well
- Tracks rankings across domains, devices, and locations
- Supports Google, Yahoo, Bing, and YouTube
- Historical SERP feature charts
- Scheduled branded reports and client portals
- REST API included with every listed plan
What to know first
- No free plan
- Unused annual monthly checks do not roll over
- Starter lacks Google Analytics and Search Console integrations
- Annual billing requires an annual subscription
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Starter | Per month; annual billing offers 5 months free · 7,500 keyword checks/month · 250 keywords checked daily · 1 client member · daily checks | $49 a month |
| Growth | Per month; annual billing offers 5 months free · 22,500 keyword checks/month · 750 keywords checked daily · 3 client portals · 3 members · hourly to weekly checks | $99 a month |
| Premium | Per month; annual billing offers 5 months free · 75,000 keyword checks/month · 2,500 keywords checked daily · 10 client portals · 10 members · hourly to monthly checks | $349 a month |
| Premium (annual) | Annual; page says “Get 5 months free with Annual” · 75,000 keyword checks/month · 2,500 keywords checked daily · 10 client portals · 10 members · hourly to monthly checks | $199 a month |
| Starter (annual) | Annual; page says “Get 5 months free with Annual” · 7,500 keyword checks/month · 250 keywords checked daily · 1 client member · daily checks | $29 a month |
| Growth (annual) | Annual; page says “Get 5 months free with Annual” · 22,500 keyword checks/month · 750 keywords checked daily · 3 client portals · 3 members · hourly to weekly checks | $59 a month |
As serpwatch.io lists them, read 11 Oct 2026. The maker's own page has the final word.
Verdict
SerpWatch combines multi-search-engine rank tracking with historical SERP data, reporting, portals, integrations, and an API. Buyers should match the plan's check volume and integration availability to their workflow, noting that unused annual checks expire monthly.
Facts from SerpWatch's own pages
- Analytics integrations
- Google Analytics and Google Search Console integrations are included in Growth and Premium, while the pricing comparison marks them unavailable on Starter. · serpwatch.io, 11 Oct 2026
- API
- All three listed plans include the SerpWatch Engine REST API. · serpwatch.io, 11 Oct 2026
- Company background
- The About Us page says SerpWatch was created by Josh Wardini and Nikola Peskir after they wanted a rank tracker integrated with their business applications. · serpwatch.io, 11 Oct 2026
- Free plan
- No · serpwatch.io, 22 Sept 2026
- Integrations
- The homepage says SerpWatch can send notifications through Slack and email and connect with over 1,500 apps through Zapier. · serpwatch.io, 11 Oct 2026
- Intended users
- The features page identifies agencies, affiliate marketers, e-commerce businesses, and SaaS as audiences for its features. · serpwatch.io, 11 Oct 2026
- Privacy
- The privacy policy identifies SerpWatch as an Oregon-based corporation and says it handles EU visitors’ personal data with respect to GDPR. · serpwatch.io, 11 Oct 2026
- Product
- SerpWatch describes itself as an online rank tracker for monitoring SEO keyword positions. · serpwatch.io, 11 Oct 2026
- Rank tracking
- It tracks keywords across domains, devices, locations, and search engines, with check frequency adjustable up to hourly on paid tiers. · serpwatch.io, 11 Oct 2026
- Reporting
- It provides scheduled branded SEO reports and client portals for agencies. · serpwatch.io, 11 Oct 2026
- Search engines
- The pricing page lists Google, Yahoo, Bing, and YouTube ranking tracking. · serpwatch.io, 11 Oct 2026
- Security
- The pricing page advertises secure payment with 256-bit SSL encryption. · serpwatch.io, 11 Oct 2026
- SERP features
- The product offers historical SERP feature charts, and the homepage says its historical SERP feature data is accurate to the hour. · serpwatch.io, 11 Oct 2026
- Support
- The homepage says support is available through live chat, a website contact form, email, and a knowledge base. · serpwatch.io, 11 Oct 2026
- Usage limits
- Unused monthly keyword checks do not roll over to the next month during an annual subscription. · serpwatch.io, 11 Oct 2026
Where SerpWatch stands on Freedom251
- SEO tools#218 of 245
- Rank Tracking Software#64 of 67