Reelax is an influencer marketing platform for brands to discover creators, run campaigns, and measure results across web, Android, and iOS. Its database lists more than 1 million verified creators across 4,000-plus Indian cities, 780-plus categories, and 12 languages. Search filters include location, category, language, follower count, engagement rate, audience demographics, brand mentions, and fake-follower checks. AI suggestions evaluate creator reach, audience demographics, and content compatibility. Campaign tools cover creation, budgets, proposals, monitoring, agreements, reviews, and payouts, with a campaign manager assigned to assist with content creation and creator submissions. Analytics include live metrics, custom reports, smart alerts, and competitor comparisons. Reelax also describes comment-triggered direct messages for Instagram Reels and YouTube Shorts, CRM pipeline syncing for captured leads, and GST-ready bulk payouts. UGC campaigns include lifetime copyright, downloads, and an e-signed copyright document. A free plan is listed.
Who it is for
Reelax suits brands managing influencer discovery, campaign execution, creator payments, and performance reporting. It is especially relevant to campaigns targeting Indian cities, categories, and languages or using Instagram and YouTube creator channels.
What is good
- Lists more than one million verified creators
- Provides detailed creator search filters and AI suggestions
- Combines budgets, proposals, agreements, reviews, and payouts
- Offers live metrics, reports, alerts, and competitor analysis
- Includes a dedicated campaign manager
What to know first
- The creator database is described around Indian coverage
- Getting started requires scheduling a demo
- Services are hosted in India
- No paid-plan prices are listed
Verdict
Reelax combines creator discovery, campaign operations, analytics, messaging automation, and payouts in one platform. Brands should confirm fit through the required demo and consider its India-focused creator coverage.
Compared on influencer marketing platforms
- Free plan
- Yes
- Creator discovery
- Yes
- Campaign management
- Yes
- Performance analytics
- Yes
- Creator payments
- Yes
