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PeerIntent
What PeerIntent is
PeerIntent identifies companies researching products and competitors on PeerSpot and helps turn that activity into potential prospects. PeerIntent Leads supplies company-level research signals, competitor tracking, and delivery through API or CSV, with filtering options that include job title and BANT. PeerPixel uses tracking pixels across PeerSpot categories to form audiences from active researchers for activation on platforms such as LinkedIn and Google. PeerSpot says its intent data and lead signals connect with major CRMs, marketing automation platforms, and ABM tools; data refresh is weekly. PeerSpot also says it captures buyer research across thousands of software evaluations and comparisons, and that reviewers are verified as product users within the prior 12 months. The web-based offering is aimed at groups including demand generation, sales, customer success, marketplace, software vendor, and executive teams. A free plan is listed, while PeerIntent Leads are available only to existing PeerSpot customers and priced separately from core packages. The AI Package + Intent is listed at $70,000/yr.
Who it suits
PeerIntent may suit demand generation and sales teams seeking company-level signals about software research, including competitor activity. It is limited to existing PeerSpot customers for access to PeerIntent Leads.
What it does well
- Provides company-level research signals and competitor tracking.
- Lead delivery is available through API or CSV.
- PeerPixel audiences can be activated on LinkedIn and Google.
- CRM synchronization is listed, with weekly data refresh.
What to know first
- PeerIntent Leads are limited to existing PeerSpot customers.
- Leads are priced separately from core packages.
- AI Package + Intent is listed at $70,000/yr.
Limits
PeerIntent Leads is available only to existing PeerSpot customers and is priced separately from core packages. The listed AI Package + Intent plan costs $70,000 a year.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| peerspot.ai + Managed Capture | / year, per product · Free package features · Managed interview capture · Client dashboard · LLM citations reporting · Customer Success Manager · Unlimited content and users | $50,000 a year |
| AI Package + Intent | / year, per product · AI Package features · Weekly PeerIntent reports identifying companies reading your and competitors’ reviews | $70,000 a year |
| Get Listed | / year · Unlimited users · Listing control · AWS and Google Cloud Marketplace syndication · AI review capture in 9 languages | On request |
As company.peerspot.com lists them, read 29 Sept 2026. The maker's own page has the final word.
Getting started
- Open the PeerSpot demand generation website.
- Use the web-based service.
- Choose a free plan or review the listed paid packages.
- Confirm PeerSpot customer eligibility for PeerIntent Leads.
- Connect intent data with a CRM, marketing automation platform, or ABM tool.
Verdict
PeerIntent combines research signals, targeting, and audience activation for teams pursuing software buyers. Access to PeerIntent Leads depends on existing PeerSpot customer status, and the listed AI Package + Intent price is $70,000/yr.
Questions
Is there a free plan?
Yes. PeerIntent is listed with a free plan.
How much does AI Package + Intent cost?
It is listed at $70,000 a year, billed yearly per product.
Who can get PeerIntent Leads?
PeerIntent Leads are available to existing PeerSpot customers and priced separately from core packages.
What platforms does PeerIntent support?
PeerIntent is web-based.
What integrations are listed?
PeerSpot says its intent data and lead signals integrate with major CRMs, marketing automation platforms, and ABM tools. CRM synchronization is listed.
How often is intent data refreshed?
Data refreshes weekly.
Facts from PeerIntent's own pages
- Audience activation
- PeerPixel uses tracking pixels across PeerSpot categories to build audiences from active researchers for activation on platforms such as LinkedIn and Google. · company.peerspot.com, 29 Sept 2026
- Buyer research
- PeerSpot says it captures buyer research activity across thousands of software evaluations and product comparisons. · company.peerspot.com, 29 Sept 2026
- Buyer signals
- PeerSpot says its intent signals include companies actively researching products and competitors on its site. · company.peerspot.com, 29 Sept 2026
- Founded
- 2012 · company.peerspot.com, 28 Sept 2026
- Headquarters
- New York, NY, United States · company.peerspot.com, 28 Sept 2026
- Integrations
- PeerSpot says its intent data and lead signals integrate with major CRMs, marketing automation platforms, and ABM tools. · company.peerspot.com, 29 Sept 2026
- Lead delivery
- PeerIntent Leads includes company-level research signals, competitor tracking, and API and CSV delivery. · company.peerspot.com, 29 Sept 2026
- Lead targeting
- PeerIntent describes advanced filtering by job title, BANT, and targeting. · company.peerspot.com, 29 Sept 2026
- Pricing limitation
- PeerSpot Leads, including PeerIntent Leads, are available to existing PeerSpot customers and priced separately from the core packages. · company.peerspot.com, 29 Sept 2026
- Product
- PeerIntent identifies companies showing intent from their research activity on PeerSpot and helps turn that activity into qualified prospects. · company.peerspot.com, 29 Sept 2026
- Security
- PeerSpot links to a security portal, but the opened portal page did not provide readable security or compliance details. · trust.peerspot.com, 29 Sept 2026
- Support
- PeerSpot lists support contact by phone at +1 646-328-1944 and email at [email protected]. · company.peerspot.com, 29 Sept 2026
- Verified reviewers
- PeerSpot says reviewers are verified as real users of the product within the prior 12 months. · company.peerspot.com, 29 Sept 2026
- Who it serves
- PeerSpot lists demand generation teams, software vendors, sales organizations, customer success teams, marketplace teams, and executive leadership among the groups it supports. · company.peerspot.com, 29 Sept 2026
Where PeerIntent stands on Freedom251
- Buyer Intent Data Software#5 of 23