No. 15 of 23 ·Marketing Performance Management Software

Paramark

Name: Paramark
Price: 100000 USD

Web · paid plans from $8333.33/mo

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Freedom report

One barScore 5.0

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

Paramark is ranked #15 of 23 in marketing performance management software on Freedom251. It runs on Web. There is no free plan. Paid plans start at $8333.33/mo.

Paramark plans and pricing

All plans

Essentials $100,000/yr Billed annually · one invoice 1 Marketing Mix Model · unlimited channels · unlimited incrementality tests/yr · unlimited users paramark.com · 3 Oct 2026

Advanced $150,000/yr Billed annually · one invoice 2 Marketing Mix Models · unlimited channels · unlimited incrementality tests/yr · hierarchical models · API and data export · unlimited users paramark.com · 3 Oct 2026

Enterprise $220,000/yr Billed annually · one invoice 3+ Marketing Mix Models · unlimited channels · unlimited incrementality tests/yr · hierarchical models · API and data export · unlimited users · custom pricing paramark.com · 3 Oct 2026

Compared on marketing performance management software

Free plan: No
Budget planning: Yes
Forecasting: Yes
Scenario planning: Yes
ROI reporting: Yes
Planning horizon: annual

Best Paramark alternatives

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The record

Product: Paramark combines incrementality testing, marketing mix modeling, and scenario planning for marketing measurement.
MMM: Its continuous marketing mix modeling reports on impressions, reach, and costs across paid, owned, earned, brand, performance, online, and offline marketing.
Modeling: Paramark says it runs over 60 Bayesian models to find a fit for each company.
Refresh cycle: The site says MMM reports refresh weekly and incrementality test results feed back into the model monthly.
Experiment design: Incrementality tests can assess channel or campaign spend, new channels, campaign creative or audience, bidding strategies, and prices or offers.
AI and advisors: Paramark describes AI agents working alongside human growth advisors who help customers test, interpret results, and plan next steps.
Support: Plans include personalized implementation, white-glove onboarding, bi-weekly reviews with a marketing measurement expert, and a dedicated Growth Advisor.
Annual billing: Listed prices are billed annually; semi-annual, quarterly, and monthly billing are available for an additional fee, and startup pricing is available on request.
Integrations and access: The Advanced and Enterprise plans list API and data export, while MCP servers are marked coming soon.
Company: The company page identifies Pranav Piyush as CEO and co-founder and Pete Belknap as CTO and co-founder.
Founded: 2023
Headquarters: United States
Price from: $8333.33/mo

Where it ranks on Freedom251

Best Marketing Performance Management Software in 2026#15 of 23

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Sources

paramark.com· checked 3 Oct 2026
paramark.com/marketing-mix-modeling· checked 3 Oct 2026
paramark.com/incrementality-testing· checked 3 Oct 2026
paramark.com/pricing· checked 3 Oct 2026
paramark.com/about· checked 3 Oct 2026