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ontolo

What ontolo is
Ontolo is a web-based prospect discovery tool for link building, SEO, content, social media, competition research, sales, and other marketing needs. Its homepage lists more than 90 prospect types and says it searches more than 80 sources at once. For some prospect types, it expands requests into more than 20 queries behind the scenes. Users can upload CSV or plain text prospect lists, including lists from Moz, Ahrefs, Majestic, or their own sources. Ontolo reports contact details, social accounts, outbound link statistics, content patterns, advertising opportunities, and technical features for prospects. Search results can be exported as multi-tabbed Excel files or CSV files. The homepage lists capacity of 250,000 prospects per minute. Pro costs $97 a month and includes 1,000,000 URLs in the index and 200,000 URLs per day. Agency costs $297 a month and includes 5,000,000 URLs in the index and 1,000,000 URLs per day. Both plans list a 30-day money-back guarantee. A Custom option is described, but no price is shown.
Who it suits
Ontolo may suit marketers and sales teams seeking prospects across several marketing and research needs. Its list uploads, prospect details, and exports may be useful when working from existing prospect sets.
What it does well
- Searches more than 80 sources simultaneously.
- Supports more than 90 prospect types.
- Accepts CSV and plain text prospect lists.
- Exports multi-tabbed Excel files or CSV.
- Pro and Agency list a 30-day money-back guarantee.
What to know first
- There is no free plan.
- Pro costs $97 a month.
- Agency costs $297 a month.
- No price is shown for the Custom option.
Limits
Pro includes 1,000,000 URLs in the index and 200,000 URLs per day. Agency includes 5,000,000 URLs in the index and 1,000,000 URLs per day.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Agency | $297.00 per Month · 5,000,000 URLs in index · 1,000,000 URLs per day | $297 a month |
| Pro | $97.00 per Month · 1,000,000 URLs in index · 200,000 URLs per day | $97 a month |
As ontolo.com lists them, read 8 Oct 2026. The maker's own page has the final word.
Getting started
- Open the ontolo website
- Choose Pro, Agency, or Custom
- Upload a CSV or plain-text prospect list, if needed
- Run searches across prospect types
- Export results as Excel or CSV files
Verdict
Ontolo offers broad prospect discovery with list uploads, detailed prospect data, and export options. Compare the daily URL limits and index sizes with your needs before selecting Pro or Agency.
Questions
How much does ontolo cost?
Pro costs $97 a month, billed at $97.00 per Month. Agency costs $297 a month, billed at $297.00 per Month; Custom uses a described custom option without a shown price.
Is there a free plan?
No. Pro and Agency each include a 30-day money-back guarantee.
What platforms does ontolo support?
ontolo is web-based.
Can I upload existing prospect lists?
Yes. CSV or plain-text lists can be uploaded, including lists from Moz, Ahrefs, Majestic, or your own sources.
What can searches be exported as?
Searches can be exported as multi-tabbed Excel files or CSV files.
Who created ontolo?
The About page identifies Ben Wills as the author, and the first version was created by the end of 2008.
Facts from ontolo's own pages
- Custom plan
- The homepage describes a Custom option with custom code, data, problems, and solutions; it does not show a price there. · ontolo.com, 8 Oct 2026
- Exports
- Users can export multi-tabbed Excel files or CSV files from searches in their prospect database. · ontolo.com, 8 Oct 2026
- Guarantee
- The Pro and Agency offers each list a 30-day money-back guarantee. · ontolo.com, 8 Oct 2026
- Headquarters
- Boulder, Colorado, United States · ontolo.com, 28 Sept 2026
- Maker
- The About page identifies Ben Wills as the author and says the first version of Ontolo was created by the end of 2008. · ontolo.com, 8 Oct 2026
- Prospect analysis
- Ontolo reports contact details, social accounts, outbound link statistics, content patterns, advertising opportunities, and technical features for prospects. · ontolo.com, 8 Oct 2026
- Prospecting sources
- The homepage says Ontolo prospects simultaneously from more than 80 sources. · ontolo.com, 8 Oct 2026
- Purpose
- Ontolo finds prospects for link building, SEO, content, social media, competition research, sales, and other marketing needs. · ontolo.com, 8 Oct 2026
- Query expansion
- Ontolo expands some prospect types into more than 20 queries behind the scenes. · ontolo.com, 8 Oct 2026
- Scale
- The homepage lists capacity of 250,000 prospects per minute and more than 90 prospect types. · ontolo.com, 8 Oct 2026
- Uploads
- Users can upload CSV or plain text prospect lists, including lists from Moz, Ahrefs, Majestic, or their own sources. · ontolo.com, 8 Oct 2026
Where ontolo stands on Freedom251
- Link Building Software#20 of 26