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Nimbus Mediation
What Nimbus Mediation is
Nimbus Mediation is a mobile advertising platform for publishers seeking to earn revenue from in-app inventory. It combines programmatic auctions, publisher-sourced direct campaigns, and reporting across iOS and Android apps. Nimbus connects publishers to more than 60 demand sources and describes its unified auction as zero-bias: the highest bid wins. Publishers can manage floor prices by geography, ad type, and size, with dynamic floors that respond to market conditions.
The Deal Activation System runs direct campaigns alongside open-market demand without additional setup or integration. Performance Insights provides advertiser-level views, average winning bids, exchange benchmarks, and comparisons between direct and open-marketplace results. Prebid Server demand competes server-to-server in the unified auction without a new SDK; Google Partner Bidding can be activated in the dashboard after an update to the latest Nimbus SDK. Other listed demand partnerships include Amazon Publisher Services TAM, Meta Audience Network, and Google AdMob Partner Bidding. Nimbus also offers ad mediation, revenue analytics, and A/B testing. Its support team assists with integration and optimization, including floor strategies, demand tuning, and bad-ad investigation. Pricing is available on request; publishers submit company and app details to explore the platform.
Who it suits
Nimbus suits mobile app publishers who want to manage programmatic demand, direct campaigns, and monetization reporting in one mediation platform. It is aimed at publishers with iOS or Android apps who are prepared to submit company and app details to explore access.
What it does well
- Connects publishers to over 60 demand sources.
- Runs direct campaigns alongside open-market demand without extra integration.
- Offers advertiser-level insights and exchange benchmarks.
- Supports configurable and dynamic floor controls.
- Includes ad mediation, revenue analytics, and A/B testing.
- Says user data is encrypted and not resold.
What to know first
- Pricing is available only on request.
- Publishers must submit company and app details to explore access.
- Google Partner Bidding requires the latest Nimbus SDK.
Limits
No public price is listed; prospective publishers are directed to submit company and contact details to explore the platform.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Nimbus Mediation | No public price listed; contact Nimbus to explore the platform | On request |
As nimbus.co lists them, read 8 Oct 2026. The maker's own page has the final word.
Getting started
- Visit https://www.nimbus.co/.
- Submit company and contact details to explore the platform.
- Provide iOS App Store and Android Play Store URLs as requested on the inquiry form.
- For Google Partner Bidding, update to the latest Nimbus SDK and activate it in the dashboard.
Verdict
Choose Nimbus Mediation if you publish iOS or Android apps and need auction demand, direct-deal support, and monetization reporting together. Its broad demand connections and floor controls are central strengths; publishers seeking a public self-service download or published price should look elsewhere.
Questions
How much does Nimbus Mediation cost?
Pricing is on request, and no public price is listed.
Which platforms does Nimbus support?
Nimbus describes its mediation platform for publisher apps on iOS and Android.
How many demand sources are available?
Nimbus says it connects publishers to over 60 demand sources.
Does Nimbus support direct campaigns?
Yes. The Deal Activation System runs publisher-sourced campaigns alongside open-market demand without extra setup or integration.
What reporting does Nimbus provide?
Performance Insights includes advertiser-level insights, average winning bids, exchange benchmarks, and direct-versus-open-marketplace comparisons.
What privacy and security measures does Nimbus describe?
Nimbus says data is encrypted in transit and at rest, that it does not resell or enrich user data, and that it is GDPR-ready, CCPA-ready, and compliant with IAB TCF protocols. It also says it has AICPA SOC-1 Type II certification.
Facts from Nimbus Mediation's own pages
- Access limits
- Nimbus directs app publishers to submit their company and app details to explore the platform, rather than offering a public self-service download. · nimbus.co, 7 Oct 2026
- Additional demand
- Nimbus lists integrations or demand partnerships including Amazon Publisher Services TAM, Meta Audience Network, Google AdMob Partner Bidding, and Prebid Server. · nimbus.co, 8 Oct 2026
- Auction
- Nimbus describes its auction as zero-bias, with the highest bid winning. · nimbus.co, 8 Oct 2026
- Demand sources
- Nimbus says its mediation connects publishers to over 60 demand sources. · nimbus.co, 8 Oct 2026
- Direct deals
- The Deal Activation System lets publishers run sourced campaigns alongside open-market demand without extra setup or integration. · nimbus.co, 8 Oct 2026
- Floor controls
- Publishers can set and adjust floors by geography, ad type, and size, and Nimbus describes dynamic floors that adjust to market conditions. · nimbus.co, 8 Oct 2026
- Integrations
- Nimbus says Prebid Server demand competes in its unified auction server-to-server through the publisher’s existing integration, with no additional SDK required. · nimbus.co, 8 Oct 2026
- Mobile focus
- Nimbus’s publisher inquiry form requests iOS App Store and Android Play Store URLs, and Nimbus describes its product as mobile app mediation. · nimbus.co, 8 Oct 2026
- Mobile platforms
- Nimbus case studies describe its mediation platform being used for publisher apps on iOS and Android. · nimbus.co, 7 Oct 2026
- Prebid
- Prebid Server demand competes in Nimbus’s unified auction server-to-server, without requiring a new SDK. · nimbus.co, 7 Oct 2026
- Pricing availability
- The publisher inquiry page asks prospective customers to submit company and contact details to explore Nimbus, and does not list a price. · nimbus.co, 8 Oct 2026
- Privacy
- Nimbus says it does not resell or enrich user data and describes itself as GDPR-ready, CCPA-ready, and compliant with IAB TCF protocols. · nimbus.co, 7 Oct 2026
- Privacy compliance
- Nimbus says it is GDPR-ready, CCPA-ready, and compliant with IAB TCF protocols, and that it does not resell user data. · nimbus.co, 8 Oct 2026
- Purpose
- Nimbus powers in-app monetization with programmatic auctions, direct deal support, and reporting. · nimbus.co, 7 Oct 2026
- Reporting
- Performance Insights includes advertiser-level insights, average winning bids, exchange benchmarks, and comparisons of direct and open-marketplace performance. · nimbus.co, 8 Oct 2026
- Security
- Nimbus says data is encrypted in transit and at rest and reports AICPA SOC-1 Type II certification. · nimbus.co, 8 Oct 2026
- Support
- Nimbus says its team supports publishers from integration through optimization, including performance analysis, floor strategies, demand tuning, and bad-ad investigations. · nimbus.co, 8 Oct 2026
- What it does
- Nimbus Mediation helps app publishers monetize in-app inventory through programmatic auctions, direct deals, and reporting tools. · nimbus.co, 8 Oct 2026
- Who it serves
- Nimbus describes its publisher-side platform as a way for app publishers to access marketplace demand, manage direct deals, and scale in-app revenue. · nimbus.co, 7 Oct 2026
Where Nimbus Mediation stands on Freedom251
- Game Monetization Software#18 of 19