New/Mode is a civic action platform for nonprofits, unions and advocacy campaigns to engage supporters and raise funds. It connects supporters with decision-makers through email, phone, social media and letters to the editor; its database is used to target government decision-makers. The free Individual plan includes Smart Petitions, unlimited email blasts, email-your-rep campaigns and social media advocacy tools. Grassroots costs $13 per month and includes 1,000 contacts, with additional contact charges beyond that. Teams costs $109 per month and includes 2,000 contacts and three administrator users. Movement Builder+ starts at $349 per contact and is described for lists of 5,000 or more, with five administrator users and custom donation rates. Integrations include Salesforce, Action Network, NationBuilder, EveryAction, HubSpot, iMIS, ActionKit, Blackbaud & Raiser’s Edge, WordPress, Drupal, Squarespace and Mailchimp. The API is described as RESTful and OSDI compliant. Support ranges from self-service to email and priority support, depending on plan. The free tier has a hard cap that can require an upgrade or add-on after 500 contacts if donations are turned off, or when a payment processor such as Stripe is connected.
Who it is for
New/Mode is aimed at nonprofits, unions, advocacy campaigns and individual activists seeking tools for supporter outreach and civic action. Its plan descriptions also identify small organizations and medium-to-large nonprofits as potential users.
What is good
- Individual is free and includes Smart Petitions.
- Supports email, phone, social media and letters to editors.
- Lists numerous CRM, website and email integrations.
- API is described as RESTful and OSDI compliant.
- Higher plans list email or priority support.
What to know first
- Free tier has a hard cap in specified circumstances.
- Grassroots includes 1,000 contacts before additional charges.
- Teams includes three administrator users.
- Movement Builder+ is listed from $349 per contact.
Verdict
New/Mode combines supporter outreach channels with petitions, email campaigns and integrations across several plan levels. Check the free-tier cap and contact allowances against your campaign setup before choosing a plan.
New/Mode plans and pricing
All plansCompared on advocacy software
- Free plan
- Yes
- Paid from
- $13/mo
- Petition tools
- Yes
- Legislator outreach
- Yes
- Action campaigns
- Yes
- Grassroots organizing
- Yes
- Advocacy analytics
- Yes
- SMS messaging
- Yes
