Freedom251 › Ecommerce platforms
Miva
by Miva
What Miva is
Miva is a hosted ecommerce platform for complex business-to-business and direct-to-consumer selling. It brings both models into one system with customer-specific pricing, product visibility, quote workflows, subscriptions, and real-time inventory visibility. Merchants can operate multiple storefronts while managing products, customers, orders, and analytics from a central hub. No-code storefront tools include recommendations, visualizers, kit builders, cart recovery, upsells, bundles, and faceted search. The platform supports omnichannel sales, digital products, an app marketplace, and integrations such as UPS, PayPal, Authorize.Net, Square, ShipStation, Mailchimp, Avalara, and Signifyd. Its JSON API moves store data between external systems, subject to stated Miva and engine versions. MivaPay Vault stores payment methods for repeat and subscription orders and provides payment operations through an API. Pricing is revenue-based and customized, with no per-seat, per-SKU, or per-feature fees. U.S.-based phone, email, and chat support is listed.
Who it suits
Miva suits businesses running complex B2B and direct-to-consumer operations across multiple storefronts or channels. It is also relevant to merchants needing subscriptions, digital products, integrations, and centralized administration.
What it does well
- Supports B2B and DTC commerce together
- Multiple storefronts managed centrally
- No transaction fee
- Cart recovery and digital products
- Revenue-based pricing without per-seat fees
What to know first
- Pricing requires a customized quote
- Hosted platform, not described as self-hosted
- API requires specified Miva and engine versions
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Custom Miva ecommerce plan | Revenue-based; quote customized for each business · No per-seat, per-SKU, or per-feature fees · Enterprise-grade features included | On request |
As miva.com lists them, read 12 Oct 2026. The maker's own page has the final word.
Verdict
Miva focuses on complex commerce operations, combining B2B and DTC controls with storefront and payment tools. Request a quote to determine fit because pricing depends on the business.
Facts from Miva's own pages
- Abandoned cart recovery
- Yes · miva.com, 20 Sept 2026
- API
- Miva's JSON API lets external systems push data to and pull data from a store, and requires Miva 9.12.00 or later and engine 5.32 or later. · docs.miva.com, 12 Oct 2026
- App marketplace
- Yes · miva.com, 20 Sept 2026
- Digital products
- Yes · miva.com, 20 Sept 2026
- Founded
- 1997 · miva.com, 28 Sept 2026
- Headquarters
- San Diego, California, United States · miva.com, 28 Sept 2026
- Hosting model
- hosted · miva.com, 20 Sept 2026
- Hybrid commerce
- Miva supports B2B and DTC selling from one platform, with customer-specific pricing and product visibility, quote workflows, subscriptions, and real-time inventory visibility. · miva.com, 12 Oct 2026
- Integrations
- Miva lists technology partners including UPS, PayPal, Authorize.Net, Square, ShipStation, Mailchimp, Avalara, and Signifyd. · miva.com, 12 Oct 2026
- Migration
- Miva says it offers guided migration tools and expert support to preserve SEO, URLs, and business logic. · miva.com, 12 Oct 2026
- Payment vault
- MivaPay Vault stores saved payment methods for repeat and subscription orders, supports multiple gateways, and provides a Payments API for authorizing, charging, voiding, or refunding against a saved card. · miva.com, 12 Oct 2026
- Pricing terms
- Miva says its pricing is revenue-based, with no per-seat, per-SKU, or per-feature fees, and quotes customized to each business. · miva.com, 12 Oct 2026
- Product
- Miva is an enterprise ecommerce platform for complex B2B and direct-to-consumer selling, with tools for catalog management, pricing, storefront design, automation, and customer personalization. · miva.com, 12 Oct 2026
- Sales channels
- omnichannel · miva.com, 20 Sept 2026
- Security
- Miva says its MivaPay Vault, Braintree, and Square payment solutions qualify for PCI SAQ-A when used as described on its security page. · miva.com, 12 Oct 2026
- Storefront tools
- Miva describes no-code editing tools and features including product recommendations, visualizers, kit builders, cart recovery, upsells, bundles, and faceted search. · miva.com, 12 Oct 2026
- Store management
- Merchants can manage multiple storefronts, products, customers, orders, and analytics from a central hub. · miva.com, 12 Oct 2026
- Support
- Miva's FAQ says it provides U.S.-based phone, email, and chat support, onboarding help, and dedicated account managers. · miva.com, 12 Oct 2026
- Transaction fee
- none · miva.com, 20 Sept 2026
Where Miva stands on Freedom251
- Ecommerce platforms#149 of 280