ListenFirst is a web platform that combines social data, reporting, research, and consulting for marketing teams. Its owned analytics service creates customizable, executive-ready reports about a brand’s social performance. Creative Intelligence examines content trends, creative themes, and campaign resonance across a brand portfolio. Competitive benchmarking compares performance with the brand itself, competitors, its industry, and the wider social ecosystem. ListenFirst tracks brand-published posts and analyzes audience response, while trend discovery identifies emerging formats, content types, and changes in tone. Coverage includes Facebook, Twitter, Instagram, TikTok, Reddit, LinkedIn, and YouTube, with sentiment analysis available. Services include ongoing social measurement, custom research, consulting, and custom development or workflow automation. The team says integrations can use custom development, automation, or its API. ListenFirst is intended for marketers and enterprise brands needing social reporting and expert analysis. Pricing is paid and available on request; prospective customers can contact the team or book a demo.
Who it is for
It suits marketers and enterprise brands that need social reporting, benchmarking, audience analysis, and expert consulting across several networks.
What is good
- Covers seven major social networks
- Provides customizable executive-ready reporting
- Includes sentiment analysis
- Supports competitive benchmarking
- Offers API and workflow automation
What to know first
- Pricing requires contacting the team
- Third-party services may be required
- Web platform only
Verdict
ListenFirst brings social measurement, creative analysis, benchmarking, and consulting into one web service. It is designed for organizations that want ongoing reporting and specialist support rather than a self-serve social dashboard.
ListenFirst plans and pricing
All plansCompared on social media listening software
- Social network coverage
- Facebook, Twitter, Instagram, TikTok, Reddit, LinkedIn, YouTube
- Sentiment analysis
- Yes
