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Koral

Paid APIExtensionWeb

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Koral's own site

What Koral is

Koral adds visual product discovery to e-commerce stores, helping shoppers search for products with a photo, screenshot, or camera image. Its image analysis looks for color, shape, style, and pattern matches in a store catalog. Beyond search, Koral can assemble outfits and matching sets, recommend complementary products, and create shop-the-look bundles using a live catalog. Its virtual try-on feature accepts a shopper’s own photo or an avatar, with avatars for all body types.

Koral supports fashion, home and interior, electronics, toys, sports, and other e-commerce sectors. It connects to Shopify, Magento, WooCommerce, and custom platforms through a REST API; a Shopify plugin is described as coming soon. The described setup is to sync a product feed and add a script tag, with most customers launching in under a day. The REST API is described as providing sub-second responses through a global CDN. Starter costs $299/mo for one domain and up to 500 products; Pro costs $499/mo for one domain and up to 5,000 products. Both include unlimited search and usage, twice-daily feed updates, and Slack channel support. Koral is based in Copenhagen.

Who it suits

Koral suits e-commerce businesses that want shoppers to discover catalog products visually, particularly in sectors such as fashion, home, electronics, toys, or sports. It is also aimed at stores seeking outfit building, product recommendations, virtual try-on, or API integration with existing platforms.

What it does well

  • Shoppers can search using a photo, screenshot, or camera.
  • Image analysis considers color, shape, style, and pattern.
  • Creates outfits, matching sets, recommendations, and shop-the-look bundles.
  • Virtual try-on supports shoppers’ photos and avatars for all body types.
  • Starter and Pro include unlimited search and usage.

What to know first

  • Starter is limited to 500 products.
  • Pro is limited to 5,000 products.
  • The Shopify plugin is described as coming soon.
  • Starter starts at $299/mo, and Pro costs $499/mo.

Limits

Starter covers up to 500 products and one domain; Pro covers up to 5,000 products and one domain. Enterprise lists up to 4.5 million products and one domain. The plans list unlimited search and usage; Enterprise lists up to eight feed updates per day, while Starter and Pro list two per day.

Plans

PlanBilled and limitsPrice
Starter$299 /mo · 1 domain · Up to 500 products · Unlimited search & usage · 2× daily feed update · Slack channel support · Additional domains at 50% price$299 a month
Pro$499 /mo · 1 domain · Up to 5.000 products · Unlimited search & usage · 2× daily feed update · Slack channel support · Additional domains at 50% price$499 a month
Enterprise$1.000–4.000 /mo · Up to 4.5M products · Unlimited search & usage · Up to 8× daily feed update · Slack channel support · Custom features · 1 domain; additional at 50% priceOn request

As koral.nu lists them, read 5 Oct 2026. The maker's own page has the final word.

Getting started

  1. Visit https://koral.nu/.
  2. Choose a plan: Starter at $299/mo, Pro at $499/mo, or Enterprise with a listed billed range of $1,000–4,000/mo.
  3. Sync your product feed.
  4. Add one script tag to your store.
  5. Connect through Shopify, Magento, WooCommerce, or a custom platform using the REST API.

Verdict

Choose Koral if your e-commerce store needs visual product search alongside styling tools and virtual try-on. Starter and Pro cover one domain each, with product caps of 500 and 5,000 respectively.

Questions

How much does Koral cost?

Starter is $299/mo and Pro is $499/mo. Enterprise is billed in a listed range of $1,000–4,000/mo.

Is there a free plan?

No. Koral is listed as a paid product, starting at $299/mo.

Which platforms does Koral support?

Koral is available as a web product, API, and extension. It connects with Shopify, Magento, WooCommerce, and custom platforms through its REST API; its Shopify plugin is described as coming soon.

How many products do the plans support?

Starter supports up to 500 products, Pro up to 5,000, and Enterprise up to 4.5 million.

What does Koral do besides visual search?

It creates outfits, matching sets, complementary product recommendations, and shop-the-look bundles. Virtual try-on supports a shopper’s photo or an avatar.

Facts from Koral's own pages

API
The REST API is described as offering sub-second responses through a global CDN. · koral.nu, 5 Oct 2026
Company location
The site footer identifies Koral with Copenhagen. · koral.nu, 5 Oct 2026
Enterprise service
The site lists a 99.9% uptime SLA, custom rate limits, and dedicated support for enterprise API users. · koral.nu, 5 Oct 2026
Headquarters
Copenhagen · koral.nu, 28 Sept 2026
Image analysis
Visual search analyzes image color, shape, style, and pattern to find matches. · koral.nu, 5 Oct 2026
Integration
Koral says it works with Shopify, Magento, WooCommerce, and custom platforms through its REST API; its Shopify plugin is described as coming soon. · koral.nu, 5 Oct 2026
Intended customers
Koral describes its supported sectors as fashion, home and interior, electronics, toys, sports, and other e-commerce verticals. · koral.nu, 5 Oct 2026
Product
Koral provides visual discovery for e-commerce, letting shoppers use images to find products. · koral.nu, 5 Oct 2026
Setup
The site describes setup as syncing a product feed and adding one script tag, and says most customers launch in under a day. · koral.nu, 5 Oct 2026
Styling
The suite creates outfits, matching sets, complementary product recommendations, and shop-the-look bundles from a live catalog. · koral.nu, 5 Oct 2026
Support
All three listed pricing tiers include Slack channel support. · koral.nu, 5 Oct 2026
Usage limit
Starter is capped at 500 products and Pro at 5.000 products; Enterprise lists a limit of up to 4.5M products. · koral.nu, 5 Oct 2026
Virtual try-on
Virtual try-on supports a shopper's own photo or an avatar, with avatars for all body types. · koral.nu, 5 Oct 2026
Visual search
Shoppers can upload a photo or screenshot, or use a camera, to find matching products. · koral.nu, 5 Oct 2026

Where Koral stands on Freedom251

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