Influocial is a web platform for discovering creators and managing campaigns. It is aimed at small businesses, growing brands, and lightweight agencies that need creator outreach, campaign organisation, analytics, and payments in one service. Campaign tools cover briefs, pipeline stages, creator comparisons, content calendars, and public campaign pages. Outreach can use creator email, Instagram direct messages, AI-written emails, and follow-up emails. The Creator CRM stores creator records, notes, tags, groups, outreach history, and campaign context. AI Creative Studio generates images and videos for campaign concepts, visual briefs, and creator references. Influocial also connects with Shopify to sync brand details, products, and product images. Its free plan is free and includes two AI Creative Studio credits, one Signal credit, one brand, and up to three active campaigns. Pro costs 19.00 USD per month, while White Label costs 69.00 GBP per month. A 14-day trial is listed.
Who it is for
Influocial suits small businesses, growing brands, and lightweight agencies handling creator campaigns. It may also fit teams needing outreach, creator records, Shopify syncing, analytics, and payments through a web platform.
What is good
- Creator discovery and campaign management tools
- AI-generated images and videos for campaign concepts
- CRM stores outreach history and campaign context
- Shopify syncs products and brand details
- Performance analytics and creator payments included
What to know first
- Free plan allows only three active campaigns
- Free plan includes one brand
- Free plan has Influocial-branded email
- White Label usage-based services may cost extra
Verdict
Influocial combines creator discovery, campaign workflows, outreach, CRM records, creative generation, analytics, and payments in a web service. Its plans range from a free tier with three active campaigns to paid options with more brands, credits, or clients.
Influocial plans and pricing
All plansCompared on influencer marketing platforms
- Free plan
- Yes
- Creator discovery
- Yes
- Campaign management
- Yes
- Performance analytics
- Yes
- Creator payments
- Yes
- Team seats
- 3 seats
