Freedom251 › Personal CRM Software
Hippo
What Hippo is
Hippo is a personal CRM for keeping notes, events, and to-dos about friends, family, and colleagues. Contact profiles can hold details such as children’s names, new jobs, holiday plans, and gift ideas. Users can create events for meetings and important life moments and receive reminders, while linked contacts show how people are connected. Optional calendar features can suggest events from calendar data and import calendar events into Hippo. Siri and Shortcuts support adding notes, reminders, and events, searching, and other actions. Data stays on the device, with optional syncing through the user’s private iCloud Drive. The maker says Hippo has no servers and cannot access or modify app data. Its privacy policy describes limited, anonymized tracking of screen types, which users can opt out of in the app. Hippo is available on iOS and macOS and requires iOS or iPadOS 18.4 or later, or macOS 15.4 or later. There is no free plan; the trial supports up to 25 contacts. Yearly costs $14.99 a year, or Lifetime costs 29.99 USD as a one-time purchase.
Who it suits
Hippo suits people who want to remember personal details and follow-ups for friends, family, and colleagues. It is for users on supported iOS or macOS versions who prefer device storage with optional private iCloud Drive syncing.
What it does well
- Contact profiles hold personal notes and gift ideas.
- Events can trigger reminders.
- Contacts can be linked to show relationships.
- App data stays on device, with optional iCloud Drive sync.
What to know first
- No free plan; the trial is limited to 25 contacts.
- Requires iOS or iPadOS 18.4, or macOS 15.4.
- Yearly plan costs $14.99 a year.
Limits
The free trial supports up to 25 contacts. The yearly plan costs $14.99 per year, while lifetime access costs $29.99 as a one-time purchase.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Free trial | 1 month · up to 25 contacts | Free |
| Yearly | $14.99 per year · full app after trial | $14.99 a year |
| Monthly | $1.99 per month · full app after trial | $1.99 a month |
| Lifetime | $29.99 one-time purchase · full app after trial | $29.99, paid once |
As gethippo.app lists them, read 21 Oct 2026. The maker's own page has the final word.
Getting started
- Install Hippo on a compatible iPhone, iPad, or Mac
- Create contact profiles and add personal notes
- Add events and enable reminders or follow-up prompts
- Optionally connect calendar data and private iCloud Drive
- Use Siri, Shortcuts, or app lock as needed
Verdict
Hippo organizes personal notes, events, and follow-ups, with optional calendar and Siri or Shortcuts support. Its device-first storage may suit privacy-minded users, but the trial covers only up to 25 contacts and the app requires recent operating-system versions.
Questions
How much does Hippo cost?
Yearly access is $14.99 per year. Lifetime access is $29.99 as a one-time purchase.
Is there a free trial?
Yes. The trial lasts 30 days and supports up to 25 contacts.
Which platforms and versions are supported?
Hippo requires iOS 18.4 or later, iPadOS 18.4 or later, or macOS 15.4 or later.
Where is Hippo data stored?
Data is stored on the device and can optionally sync through the user’s private iCloud Drive. The maker says Hippo has no servers and cannot access app data.
Does Hippo connect to calendars?
Yes. Calendar data can suggest events, and calendar events can be imported into Hippo.
Facts from Hippo's own pages
- Account requirement
- Hippo does not require an account, email address or password. · gethippo.app, 21 Oct 2026
- Analytics
- The privacy policy says usage tracking is limited and anonymized, records screen types rather than content, and can be disabled in settings. · gethippo.app, 21 Oct 2026
- App lock
- Hippo can be locked with Face ID, Touch ID, or the device passcode using the built-in iOS 18 app-lock feature. · gethippo.app, 9 Oct 2026
- Audience
- Hippo is built for people who want to be more attentive without giving up privacy. · gethippo.app, 9 Oct 2026
- Automation
- Hippo supports Siri and Shortcuts for adding notes, reminders, and events, searching, and other actions. · apps.apple.com, 9 Oct 2026
- Calendar integration
- Users can optionally use calendar data to suggest events and import calendar events into Hippo. · gethippo.app, 9 Oct 2026
- Company location
- Roel van der Kraan describes himself as a UX/UI designer based in the Netherlands and identifies Hippo as his side project. · roelvanderkraan.nl, 21 Oct 2026
- Contacts permission
- The app works without Contacts permission, and imported contacts remain on the device. · gethippo.app, 21 Oct 2026
- Data access
- The maker says Hippo has no servers and cannot see, read, analyze, change, or delete users' app data. · gethippo.app, 9 Oct 2026
- Documentation and support
- The support center contains getting-started, subscriptions, synchronization and tips articles, including contact import, notes, events, reminders and relationships. · gethippo.app, 21 Oct 2026
- Events
- Users can create events for meetings and important life moments and receive reminders. · gethippo.app, 9 Oct 2026
- Extensibility
- Version 2.1 added Siri actions and Shortcuts support for adding notes, reminders and events, opening contacts, viewing Today or Upcoming and searching Hippo. · apps.apple.com, 21 Oct 2026
- Feature: birthdays
- A birthday field reminds users to congratulate contacts and shows their age. · gethippo.app, 21 Oct 2026
- Feature: calendar integration
- Hippo can display and import events from Apple Calendar and let users choose which calendars appear. · gethippo.app, 21 Oct 2026
- Feature: contact import
- Contacts can be imported selectively from the device address book or added manually. · gethippo.app, 21 Oct 2026
- Feature: events
- Users can create events for meetings or life events and receive reminders when they occur. · gethippo.app, 21 Oct 2026
- Feature: iCloud sync
- Optional sync and backup use the user's private iCloud Drive across Apple devices. · gethippo.app, 21 Oct 2026
- Feature: notes
- Users can attach notes such as family details, jobs, holidays and gift ideas to contacts. · gethippo.app, 21 Oct 2026
- Feature: relationships
- Contacts can be linked with relationship types such as parent, spouse, colleague, friend or custom labels, with reciprocal labels shown automatically. · gethippo.app, 21 Oct 2026
- Feature: reminders
- Reminders store questions or follow-up items to address when meeting a contact. · gethippo.app, 21 Oct 2026
- License statement
- The terms say Hippo materials are protected by applicable copyright and trademark law. · gethippo.app, 21 Oct 2026
- Limit: App Store reliability complaint
- One reviewer reported crashes, inability to reorder reminders and reliance on manually entered information beyond birthdays; the developer replied that crashes and reminder sorting were fixed. · apps.apple.com, 21 Oct 2026
- Limit: cost and manual entry
- The Stanford report criticized the $1.99 monthly fee as reducing accessibility and said substantial manual data entry makes the app high-maintenance. · hci.stanford.edu, 21 Oct 2026
- Limit: platform scope
- Lemlist says Hippo works only on iPhone and lacks advanced automation and workflow features. · lemlist.com, 21 Oct 2026
Where Hippo stands on Freedom251
- Personal CRM Software#22 of 26