HeartCount

HeartCount is an employee engagement and people analytics platform for HR teams, managers, and leadership. It is best suited to organizations that want regular feedback and retention signals together, rather than a standalone survey tool. The free Starter plan makes it accessible to small teams, but the 25-employee ceiling is a meaningful constraint as an organization grows.

Overview

HeartCount brings employee surveys, recognition, feedback workflows, and people analytics into one web platform. Weekly pulse surveys are designed to track morale, productivity, and happiness; reporting adds engagement trends, well-being scores, high-risk teams, and satisfaction drivers. This combination is useful when employee listening is meant to inform management decisions over time. Teams that need only occasional questionnaires may have little reason to adopt the wider set of tools.

HeartCount says its first version began development in 2017. Its provider, HeartCount d.o.o., is registered in Belgrade, Serbia.

Key features

• Recurring and custom surveys: Automated weekly check-ins offer a regular view of team sentiment, while custom surveys can cover onboarding, exit interviews, and other needs. Unlimited surveys on Starter is generous for small organizations, although the employee cap limits who can participate.
• Engagement analytics and retention signals: Dashboards report on engagement, well-being, and satisfaction drivers. Churn prediction, AI insights, and individual risk flags are intended to help identify retention concerns. These capabilities make HeartCount more useful to teams prepared to respond to patterns than to those simply collecting survey answers.
• Recognition and feedback: Peer recognition, anonymous feedback, and threaded employee-manager communication give teams ways to exchange input beyond scheduled surveys. That breadth may be valuable for ongoing engagement work, but it is more than a team looking for a basic questionnaire tool needs.
• Integrations and safeguards: HeartCount says it connects with Slack, Microsoft Teams, and common HRIS platforms. It describes encryption in transit using TLS and at rest using AES-256, role-based access controls, and mandatory MFA. It also says it supports GDPR compliance and provides a Data Processing Addendum and employee data export features.

Pricing

HeartCount uses a freemium model and offers a free trial. Its published plans divide chiefly by employee count and support level, so the Starter cap is the first practical decision point.

• Starter — free: Up to 25 employees, unlimited surveys, and core features. This is the natural starting point for small teams that want to establish regular feedback without a subscription. The cap means it is not a long-term free option for a growing organization once headcount passes 25.
• Business — $2.50 a month: Billed per employee per month, for up to 500 employees; annual billing saves 20%. This is the paid fit for organizations beyond Starter's limit that still fall within the stated employee range. The per-employee structure means the total cost rises with headcount.
• Enterprise — custom pricing: Includes an unlimited feed, custom integrations, premium SLA, priority support, and a dedicated customer success manager. Organizations needing those provisions or exceeding the Business range can request a quote; without a published price, they will need to assess cost directly with HeartCount.

Self-service resources and email support with a 24-hour response are listed for support, while Enterprise adds priority assistance. The stated 20% annual-billing saving applies to Business; no renewal terms are given.

Platforms

HeartCount is web-based. That suits teams working through a browser, but it is not a fit for organizations that require a listed native mobile app or desktop client.

Who it's for

HeartCount is a strong match for HR teams and managers who want weekly sentiment checks, custom surveys, recognition, and predictive retention signals in the same system. Small organizations can use Starter to run unlimited surveys within its 25-employee limit. Teams with more employees can consider Business up to 500; larger organizations may need Enterprise. It is less compelling for buyers who need only occasional surveys or whose teams require platforms beyond the web.

Pros and cons

• Pro: Unlimited surveys on the free Starter tier let a small organization run recurring check-ins and custom questionnaires without a subscription.
• Pro: Survey reporting, recognition, feedback workflows, and churn signals are combined, reducing the need to treat employee listening and retention analysis as separate tasks.
• Pro: HeartCount describes concrete security controls, GDPR support, and employee data export, relevant to organizations handling sensitive workforce feedback.
• Con: Starter stops at 25 employees, and Business at 500, so growing or larger organizations need to move to a paid tier or seek custom Enterprise pricing.
• Con: Business is priced per employee, so the subscription total scales with headcount even though the listed rate starts at $2.50 a month.
• Con: The platform is web-only, limiting its appeal to teams that need a native mobile or desktop option.

Alternatives

Employee Engagement Software is the broader category to explore when comparing tools for employee listening and engagement.

• Kudosky is worth considering if platform range matters: it lists Android, iOS, macOS, Windows, web, and API access, with a free plan for up to 10 users.
• Teamphoria may suit teams prioritizing recognition and pulse tools, with an Engage plan at $3 a month that includes peer-to-peer and manager recognition, engagement surveys, unlimited custom pulse surveys, and Team Pulse mood tracking.
• FeedbackPulse is an option for smaller teams wanting a free web plan: it covers up to 10 employees and includes five active and scheduled surveys, an employee directory, kudos recognition, basic dashboards, and email support.
• Happy Mood Score may fit teams that want a higher free employee cap: its free plan covers up to 20 employees with all features, while Growth is a flat $19 a month for 21 or more employees.
• Pulse HR is another free-plan option.
• Gallup Access is a paid workplace subscription option.
• Motivosity is a paid alternative.
• Perceptyx is a paid alternative.

Verdict

Choose HeartCount if your organization wants recurring employee feedback and retention analysis in one web platform, and its employee-based pricing fits your headcount. Its free tier offers a useful way for teams of up to 25 to begin; look elsewhere if you need broader platform support, only basic surveys, or a plan that avoids a low free-tier ceiling.