Geogrid

Geogrid is a local SEO platform that maps Google Maps rankings across a business’s surrounding area. It suits agencies and businesses that need location-level visibility and repeatable scans. Its strongest case is the combination of geographic tracking, prioritized recommendations and agency workflows; credit quotas make scan scale the key trade-off.

Overview

Geogrid measures local rankings at multiple points rather than reducing visibility to one position. A scan can cover up to 441 coordinates, and historical ranking data plus weekly updates support ongoing comparisons. Competitor tracking adds context, while the heatmap helps pinpoint where rankings differ across an area.

Results come through the Serper API rather than scraping, and locale is inferred per scan. Credits are charged per grid point, but cached nodes, skipped terrain and dead quadrants do not count. That billing model rewards focused grids: broad scans and frequent repeats can consume credits quickly, while unbilled points soften the cost of terrain that cannot produce a result.

Key features

From scan to next steps

Geogrid’s AI action plans prioritize fixes, identify the zone each applies to and suggest a first step. That gives users a way to turn ranking patterns into a work queue, rather than leaving the heatmap as a reporting view. The plans are decision support, not a substitute for judging whether a suggested fix fits a particular business.

Agency operations and integrations

White-label reports, branded client portals, scheduled rescans and a lead-capture rank-checker widget are aimed squarely at client work. The REST API and scan-completion webhooks suit teams connecting scans to other systems. Webhooks, Zapier, Make.com, Slack, Discord and Pabbly are live integrations; Notion, Google Sheets and Looker Studio are in beta, while HubSpot and Salesforce require a request. The homepage states a maximum of 250 API requests per minute, but plan-level API limits are lower on Freelance and Agency.

Security and privacy

Geogrid says data is encrypted in transit with HTTPS and at rest with AES-256, and databases use Supabase Row Level Security. Its privacy policy says personal data is not sold and is erased within 30 days after account deletion. These terms are relevant for agencies handling client workflows, though they do not replace a review of each organization’s own security requirements.

Pricing

The Free plan costs nothing, requires no credit card and includes 200 credits with one weekly scheduled rescan. It is a useful way to try recurring local scans, but the small credit pool limits how many grid points can be monitored.

Starter costs $29 a month, billed annually. It provides 1,500 credits per month, up to 15 scans, two scheduled rescans, PDF and PNG exports, five AI Insights per month and standard 13x13 UULE grids. This fits a small operation with modest scan needs; the annual term and capped scans matter if usage varies or flexibility is important.

Freelance costs $59 a month, billed annually. Its 5,000 monthly credits and unlimited scans remove the scan-count cap, and it adds three scheduled rescans, PDF, XLSX and PNG exports, and REST API access at 60 requests per minute. It is a better fit for ongoing individual or small-team work, though credits still constrain total grid points.

Agency costs $179 a month, billed annually. It raises the allowance to 20,000 credits monthly, includes unlimited scans, ten scheduled rescans, a 120-requests-per-minute REST API, adaptive grids and white-label client portals. Agencies that need client-facing delivery gain meaningful workflow tools, but pay substantially more than Freelance for the larger allowance and branding capabilities.

API / Enterprise costs $599 a month, billed annually. It includes 100,000 credits monthly, unlimited scans and schedules, 21x21 grids covering 441 points, REST API and webhooks, B2B lead-generation widgets, a multi-location dashboard and dedicated support. This is aimed at high-volume or integrated operations; the price and annual billing make it difficult to justify for a single-location user.

Across paid tiers, the distinction is not only scan volume: grid types, exports, API throughput, scheduling and client tools change by plan. Check expected grid points as well as scan counts when estimating usage.

Platforms

Geogrid is offered on web and through an API. The API is most relevant to teams automating scan workflows; the web product serves users who want to inspect heatmaps and manage reporting directly.

Who it's for

Geogrid is best suited to SEO agencies, local SEO specialists and businesses tracking visibility across several nearby search points or locations. Its heatmaps, competitor tracking and recurring scans serve teams that need to explain geographic variation, while portals and white-label reports are particularly useful when results go to clients. Users seeking broad keyword rank tracking, or only occasional checks from a single point, may find the grid-credit model and higher-tier agency features unnecessary.

Pros and cons

• Useful geographic detail: grids of up to 441 points reveal local ranking differences that a single-position check cannot show.
• Recommendations tied to zones: AI action plans prioritize fixes and identify their target area, helping connect monitoring to follow-up work.
• Client-ready agency workflow: white-label reports, branded portals, scheduled rescans and a lead-capture widget support recurring client service.
• Credits constrain coverage: charges per grid point mean larger or more frequent scans draw down monthly allowances even when scan counts are unlimited.
• Paid plans require annual billing: the stated monthly rates are billed annually, which is a commitment for users whose needs may change.
• Feature access is tiered: exports, API throughput, adaptive or 21x21 grids, and client tools are not uniform across plans.

Alternatives

Positionly is a reasonable alternative for users who want a freemium rank tracker across Android, iOS, API and web; its Free plan covers five keywords and one website, and Basic is $15 a month for 100 keywords and 10 websites when billed for 12 months.

Rank Tracker is worth considering for desktop users who want a free option on Linux, macOS or Windows, with competitor tracking per project, saved projects, scheduled SEO tasks and reports among the Free plan details.

Topvisor may suit users who prefer a web, API or browser-extension tool with an XS free tier offering unlimited projects and keywords; its S tier is $29 a month.

CanIRank is another freemium web option, particularly for a user whose free allowance of one website and limited keyword, SEO-report and link-opportunity counts is sufficient.

FreeSERP offers a web-based free plan with 100 automatically refilled credits and 10 keywords per project, so it may suit someone seeking a smaller recurring allowance.

Grid My Business is a close alternative for local grid work: its free Starter plan includes two business profiles, unlimited keywords, five competitors and 250 scan credits; Growth costs $29 a month.

Local Rank Guru may fit a user who wants a free monthly allowance of 500 credits for up to 10 businesses, with its Specialist plan at $9 a month.

Marketing Miner is an alternative for users considering an API and web-based freemium platform.

For broader comparisons, see Rank Tracking Software and Local SEO Software.

Verdict

Choose Geogrid if local Google Maps visibility across an area matters more than a simple rank number, especially when client reporting, recurring scans or API workflows are part of the job. Its maps and zone-based action plans make the case; its per-point credits and annual paid terms are the main reasons to look elsewhere if your monitoring is light or your needs are uncertain.