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DecodeLocal
What DecodeLocal is
DecodeLocal is a web toolkit for measuring local visibility in Google Maps and organic search. It uses searches from real map points rather than modeled estimates. RankCheck reports live Maps and organic results sampled at 13 points around a business. CitySweep maps local-pack results across a city grid, showing competitor standings, branch locations, and ranking pages. GroundTruth studies 1–3 star Google reviews from the top 25 businesses in a selected niche and city, plus local Reddit discussions, then creates a market report. The SEO Engine provides competitor keyword research, winnability scores, GEO/AEO readiness findings, and page plans with Markdown and JSON exports. IntelSEO connects Google Search Console data with provider data. DecodeLocal lists one-off checks, reports, sweep bundles, annual agency reporting, and a done-for-you service.
Who it suits
DecodeLocal targets local businesses and local SEO agencies managing client rosters. GroundTruth is described for local service businesses in the United States and Canada.
What it does well
- Uses real searches from map points
- RankCheck samples 13 locations
- Citywide competitor and branch mapping
- Review and Reddit market analysis
- Markdown and JSON report exports
What to know first
- No free plan
- IntelSEO is private access by invite
- Spent credits are nonrefundable
- Paid calls use provider cost plus 28% markup
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| IntelSEO credits | $1.28 per 1,000 credits; credits never expire · Private access by invite · 1,000 credits = $1.00 provider cost | $1.28, paid once |
| GroundTruth — 3 reports | One-time · 3 reports · any niche and city combination · 8 sections each · JSON export | $129.99, paid once |
| GroundTruth — Agency | Per month, billed annually: $2,388 for the year · 5 reports per month · JSON export · priority pipeline | $2,388 |
| CitySweep — 3 sweeps | One-time · $83 each · 3 runs · any city and keyword combination | $249, paid once |
| CitySweep — 5 sweeps | One-time · $79 each · 5 runs · any city and keyword combination | $395, paid once |
| RankCheck — one rank check | Per run; no subscription · One live 13-point read · shareable report | $4.99, paid once |
| SEO Engine — White-glove | One-time; no contract or retainer · Done-for-you service · pages written · onboarding and strategy calls · 60-day re-scan | $499, paid once |
| GroundTruth — single report | One-time · 1 niche and city · 8 report sections · JSON export | $59.99, paid once |
The first 8 of 10 plans, as decodelocal.com lists them, read 12 Oct 2026. The maker's own page has the final word. Every plan
Verdict
DecodeLocal offers separate tools for rank checks, city mapping, review research, and SEO planning. Pricing ranges from a $4.99 one-time RankCheck to larger reports, sweep packages, annual agency access, and a $499.00 done-for-you service.
Facts from DecodeLocal's own pages
- Availability
- IntelSEO is in private access, has no self-serve signup, and reviews invite requests by hand. · decodelocal.com, 12 Oct 2026
- Citywide mapping
- CitySweep measures local-pack results across a city grid and reports competitor standings, branch locations, and the pages carrying competitors' rankings. · decodelocal.com, 12 Oct 2026
- Data provider
- IntelSEO identifies DataForSEO as its provider for crawl and search-results infrastructure and says actions are billed according to provider cost plus a fixed 28% markup. · decodelocal.com, 12 Oct 2026
- Integrations
- IntelSEO offers Google Search Console integration and combines verified search data with provider data. · decodelocal.com, 12 Oct 2026
- Measurement method
- The maker says its tools use real searches from real points on the map rather than modeled estimates. · decodelocal.com, 12 Oct 2026
- Privacy
- GroundTruth says competitor names are encrypted and are not shown in shared or exported reports or sent to the AI that writes the synthesis. · decodelocal.com, 12 Oct 2026
- Product
- DecodeLocal measures Google Maps and organic visibility, maps competitor coverage across a city, analyzes review evidence, and turns findings into prioritized local SEO actions. · decodelocal.com, 12 Oct 2026
- Rank checking
- RankCheck reports live Google Maps and organic results and samples rankings at 13 points around a business. · decodelocal.com, 12 Oct 2026
- Review research
- GroundTruth analyzes 1–3 star Google reviews of the top 25 businesses in a niche and city, along with local Reddit discussions, to produce a market intelligence report. · decodelocal.com, 12 Oct 2026
- Security controls
- DecodeLocal says billable sweeps have hard cost ceilings and arm switches, and that paid calls require a deliberate decision. · decodelocal.com, 12 Oct 2026
- SEO recommendations
- The Engine report includes competitor keyword research, keyword winnability scores, GEO/AEO readiness findings, and page plans, with Markdown and JSON exports. · decodelocal.com, 12 Oct 2026
- Support and refunds
- IntelSEO says unspent credits can be refunded by replying to the invite email, while spent credits are nonrefundable because the provider has already charged for those calls. · decodelocal.com, 12 Oct 2026
- Target customers
- DecodeLocal says it serves local businesses and local SEO agencies managing client rosters; GroundTruth describes its audience as local service businesses across the United States and Canada. · decodelocal.com, 12 Oct 2026
Where DecodeLocal stands on Freedom251
- Local SEO Software#99 of 100