No. 41 of 49 ·Marketing Analytics Software

Bright Analytics

Name: Bright Analytics
Price: 250 GBP

Web · API · paid plans from £250/mo

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Freedom report

No signalScore 4.8

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedThinly documented

Bright Analytics is ranked #41 of 49 in marketing analytics software on Freedom251. It runs on API, Web. There is no free plan. A free trial is offered. Paid plans start at £250/mo.

Bright Analytics plans and pricing

All plans

Taxonomy Manager £250/mo From £250/month · 14-day free trial brightanalytics.com · 9 Oct 2026

Semantic Layer £500/mo From £500/month · 14-day free trial brightanalytics.com · 9 Oct 2026

Marketing Analytics Platform £750/mo From £750/month · 14-day free trial brightanalytics.com · 9 Oct 2026

Compared on marketing analytics software

Free plan: No
Data refresh: daily
Spend tracking: Yes
Pipeline tracking: Yes
Custom dashboards: Yes
CRM reporting: Yes

Best Bright Analytics alternatives

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The record

Product: Bright Analytics combines marketing data pipelines, an analyst-led semantic model, and reporting and visualisation in one platform.
Data pipelines: Pipeline Manager collects marketing platform data into a data warehouse Bright Analytics provides and manages, with pipelines monitored 24/7 by its team.
Integrations: The integrations page lists 77 integrations, including BigQuery, Snowflake, Google Ads, Meta Ads, GA4, Salesforce, and Shopify.
Data connections: Data Hosts connects to existing business data in warehouses including MySQL, BigQuery, Snowflake, Azure SQL, and Databricks, using read-only access.
Semantic layer: Analysts can define and evolve metrics, dimensions, relationships, and business logic, with changes described as auditable.
Reporting: Users can build dashboards with access levels, interactive filters, drill-downs, and commentary, and configure automated KPI alerts.
API and AI: The Reporting API exposes the governed data model, and the MCP server connects Claude, ChatGPT, Gemini, or Copilot to the semantic layer.
Taxonomy: Taxonomy Manager provides custom master data, naming recipes, built-in validation, and an API for exporting names to tools.
Trial terms: The 14-day trial requires no credit card or setup fee and includes guided setup.
Security: Bright Analytics says it supports two-factor authentication for all user accounts and SSO for customers using a central authentication provider.
Support: Bright Analytics describes its offering as a platform plus a hands-on data solutions partner, with collaborative implementation and ongoing support.
Intended users: The company describes solutions for agencies and advertisers, including agency reporting, marketing analytics, and data workflows.
Founded: 2012
Headquarters: 64 Southwark Bridge Road, London, SE1 0AS, United Kingdom
Price from: £250/mo

Where it ranks on Freedom251

Best Marketing Analytics Software in 2026#41 of 49

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Sources

brightanalytics.com/solutions· checked 9 Oct 2026
brightanalytics.com/platform· checked 9 Oct 2026
brightanalytics.com/integrations· checked 9 Oct 2026
brightanalytics.com/free-trial/· checked 9 Oct 2026
brightanalytics.com/blog/two-factor-authentication/· checked 9 Oct 2026
brightanalytics.com/approach· checked 9 Oct 2026
brightanalytics.com/about· checked 9 Oct 2026
brightanalytics.com· checked 28 Sept 2026
brightanalytics.com/pricing· checked 9 Oct 2026