ACTIVATE is NAS Recruitment Innovation’s cloud-based recruitment marketing platform for employers that want to bring career sites, candidate communication and hiring analytics together. Its branded career sites include job search, job-family content and responsive design, with geographic filters, location pages and multi-brand configurations for complex organizations. The candidate CRM manages lists and interest forms, monitors campaigns, automates email and text messages, and syncs candidate details with an existing ATS. AI chat answers candidate questions, suggests jobs and captures leads into the CRM. Analytics include site performance, traffic sources, visitor behavior, campaign results, application conversion and cost per apply. NAS lists direct ATS integrations including Workday, Greenhouse, iCIMS, UKG, Oracle and SAP SuccessFactors, and says it handles setup and maintains the connections. ACTIVATE is aimed at mid-size and enterprise employers; listed industries include healthcare, retail, restaurants, manufacturing, education and financial services. Pricing is available on request. NAS reports a renewal rate above 90% and says, on average, one in three career-site visitors starts an application.
Who it is for
ACTIVATE suits mid-size and enterprise employers, especially those hiring across multiple locations or brands. It may fit teams looking to pair candidate campaigns and career-site analytics with an existing ATS.
What is good
- Combines branded career sites, CRM, AI chat and analytics.
- Supports automated email and text campaigns.
- Syncs candidate information with an existing ATS.
- Offers multi-location and multi-brand site configurations.
- Includes real-time analytics support from NAS experts.
What to know first
- Pricing is available on request.
- Designed to complement an existing ATS.
- Personal information may be processed in the United States.
Verdict
ACTIVATE brings career-site management, candidate messaging, chat and recruitment analytics into one platform. Employers should request pricing and consider its ATS-based setup and stated U.S. data processing when evaluating it.
Compared on recruitment marketing software
- Career site builder
- Yes
- Talent community
- Yes
- Campaign automation
- Yes
- Email campaigns
- Yes
- SMS campaigns
- Yes
- Content personalization
- Yes
