Freedom251 › Consumer Insights Platforms
1Q

What 1Q is
1Q is a consumer engagement and market research platform for brands and businesses seeking feedback and real-time insight. It supports brand and creative research, product validation, public opinion polling, focus group recruiting, and in-store research. Customers create questions, choose demographic targeting, and set respondent numbers through a self-service platform. An interactive dashboard displays responses as they arrive for filtering and analysis, with exports to Excel or PowerPoint. 1Q says its proprietary panel has over 1 million human members. Targeting can use state, city, ZIP code, county, and where respondents have been, are, or will be. Customers can recontact respondents for follow-up questions, with 1Q saying rates typically exceed 90% within a year. Consumers answer through the mobile app or SMS. 1Q says double opt-in verification helps exclude bots and professional survey takers, while responses are anonymous and identifiable respondent information is not shared with clients. The Pay per response plan starts at $1 per response.
Who it suits
1Q is for brands and businesses conducting market research, customer feedback, polling, and related studies. It also suits teams wanting self-service targeting, live dashboards, exports, and panel access.
What it does well
- Panel has over 1 million members
- Real-time response dashboard
- Excel and PowerPoint exports
- Detailed demographic and location targeting
- Mobile app and SMS responses
What to know first
- No free plan
- Plan starts at $1 per response
- Platform is for research customers
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Pay per response | Per response; starts at $1. Additional fees may apply: $0.15 per response for credit card payments under $25K or $0.25 per response for invoiced payments. · No contracts · No minimums · No tiered pricing | $1, paid once |
As site.1q.com lists them, read 8 Oct 2026. The maker's own page has the final word.
Verdict
1Q combines respondent access, targeted question setup, live analysis, and downloadable results. Its listed privacy and verification practices support anonymous customer research, with usage priced from $1 per response.
Facts from 1Q's own pages
- Data quality certification
- 1Q announced that it was certified to the ISO 20252 standard in January 2026. · site.1q.com, 8 Oct 2026
- Exports
- Customers can export data to Excel or PowerPoint. · site.1q.com, 8 Oct 2026
- Fraud prevention
- 1Q says double opt-in verification is used to keep bots and professional survey takers out, and its platform is certified by cybersecurity firm Avertium. · site.1q.com, 8 Oct 2026
- Headquarters
- Atlanta, Georgia, United States · site.1q.com, 28 Sept 2026
- Live results
- The interactive dashboard lets customers view, filter, and analyze responses as they arrive. · site.1q.com, 8 Oct 2026
- Location targeting
- 1Q says customers can target respondents by state, city, ZIP code, county, and where people have been, are, or will be. · site.1q.com, 8 Oct 2026
- Mobile respondent access
- Consumers can receive research questions through the mobile app or SMS and respond from their phones. · site.1q.com, 8 Oct 2026
- Panel
- 1Q says its proprietary panel has over 1 million human members. · site.1q.com, 8 Oct 2026
- Privacy
- 1Q says it does not share identifiable respondent information with clients and that customer survey responses are anonymous. · site.1q.com, 8 Oct 2026
- Question setup
- Customers can create questions, set demographic targeting, and select the number of users through its self-service platform. · site.1q.com, 8 Oct 2026
- Recontact
- Customers can recontact respondents for follow-up questions, and 1Q says recontact rates typically exceed 90% within a year. · site.1q.com, 8 Oct 2026
- Research use cases
- The platform supports brand and creative research, product validation, public opinion polling, focus group recruiting, and in-store research. · site.1q.com, 8 Oct 2026
- Support
- 1Q offers self-service use and says its team can help with questionnaire design, survey setup, and advanced analytics. · site.1q.com, 8 Oct 2026
- What it does
- 1Q is a consumer engagement and market research platform that gives brands consumer feedback and real-time insights. · site.1q.com, 8 Oct 2026
- Who it is for
- The platform is presented for brands and businesses conducting market research, customer feedback, and polling. · site.1q.com, 8 Oct 2026
Where 1Q stands on Freedom251
- Consumer Insights Platforms#7 of 23
- Marketing Research Software#24 of 58
- Market Research Software#30 of 59
