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MotionMap vs Understand

Both stand on data storytelling tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

MotionMap

Free plan Web

Choose MotionMap if you need to turn location data into visual stories with timeline playback, motion trails, and shareable maps. Look at Pro for private maps and exports, or Team for collaboration and large volumes; the free plan is limited to public maps and events.

Visit MotionMap

Understand

Free plan AndroidAPIiPhone+2

Understand combines data connections with a scroll-based story format and multiple ways to distribute or embed stories. Its free Starter plan is limited to one editor and CSV or manual data input; broader connectors and added capabilities have listed fees.

Visit Understand

The facts

MotionMapUnderstand
Free planYesYes
Open sourceNot publishedNo
Runs onWebAndroid, API, iPhone, Self-hosted, Web
Lowest paid planPro: $29 a monthMore Understand AI: $15 a month
Plans published36
MakerNot publishedNot published
Websitemotionmap.counderstandhq.com
On data storytelling tools#17 of 22#13 of 22

MotionMap: what it does well

  • Imports CSV files, API data, and live streams.
  • Timeline playback shows how data moves over time.
  • Motion trails reveal paths, speed, and change.
  • Maps can be shared by link or embed.
  • No-code setup avoids a custom build or complex pipeline.

What to know first

  • The Free plan is limited to public maps and limited events.
  • Private maps and exports are listed under Pro at $29 a month.
  • Team costs $99 a month.

Understand: what it does well

  • Free Starter plan includes unlimited stories.
  • Imports from files, Google, SQL, OLAP cubes, or APIs.
  • AI analyzes stories and finds anomalies.
  • Stories can be shared publicly or embedded.
  • White-label embedding supports custom branding and domain.

What to know first

  • Growth costs $25/user/mo with annual billing.
  • Additional AI usage costs $15 per 30 cards.
  • Advanced connectors cost $99 per connector/month.
  • Website use is limited to people aged 13 or older.

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