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Metricool vs OpenSMM

Both stand on social media management tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Metricool

Free plan AndroidAPIExtension+2

Metricool combines publishing, analytics, inbox management, and advertising features for a range of social networks. Its free plan has defined brand, post, and analytics limits, while paid plans add options such as team management and approvals.

Visit Metricool

OpenSMM

Free plan Self-hostedWeb

OpenSMM provides a self-hosted foundation with a working media gallery and Facebook Pages posting. Its early status and unfinished scheduling and deployment conveniences mean it requires technical setup and patience.

Visit OpenSMM

The facts

MetricoolOpenSMM
Free planYesYes
Open sourceNot publishedNot published
Runs onAndroid, API, Extension, iPhone, WebSelf-hosted, Web
Lowest paid planStarter: $240 a yearFree or on request
Plans published41
MakerMetricoolNot published
Websitemetricool.comgithub.com
On social media management tools#3 of 146#68 of 146

Metricool: what it does well

  • Free plan includes one brand and 20 monthly posts.
  • Inbox combines messages and comments from connected networks.
  • Planner offers recommended posting times and automated content lists.
  • Reports include PDF and PPT downloads and dashboards.
  • Available for Android, iOS, web, API, and extension.

What to know first

  • Free plan excludes LinkedIn and X/Twitter.
  • Free plan includes only 30 days of analytics.
  • Displayed prices exclude applicable VAT.
  • Starter is listed at $25 a month, billed monthly.

OpenSMM: what it does well

  • Free, open-source GPL-3.0 project
  • Self-hosted web deployment
  • Media gallery for uploading and saving media
  • Publishes text and images to Facebook Pages
  • Lists support for several social networks

What to know first

  • Project is in early development
  • Scheduling features are planned, not working
  • Setup requires source, environment, MongoDB, and containers
  • Docker Hub images are not yet available

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