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Iteratist vs Segmently

Both stand on a/b testing tools. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Iteratist

Free plan Web

Iteratist combines visual website editing, multiple experiment types, variant reporting, and AI tools in a web platform. Its free plan and 14-day paid trials provide entry points, while pageview, recording, site, and AI-call allowances differ by plan.

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Segmently

Free plan APIWeb

Segmently covers several web testing methods alongside targeting, feature flags, and analytics. Check the plan limits and visitor-launch requirement before choosing the free tier; paid plans start at $49 a month.

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The facts

IteratistSegmently
Free planYesYes
Open sourceNot publishedNot published
Runs onWebAPI, Web
Lowest paid planStarter: $63 a monthProfessional: $49 a month
Plans published34
MakerNot publishedNot published
Websiteiteratist.comsegmently.us
On a/b testing tools#20 of 52#24 of 52

Iteratist: what it does well

  • Free plan available
  • Unlimited active experiments and variants
  • Visual editing without code
  • Real-time variant analytics
  • Works with several website platforms

What to know first

  • Paid plans start at $63 a month
  • Usage limits pause experiments and recordings
  • Google Ads integration limited to Pro and Business

Segmently: what it does well

  • Includes A/B, multivariate, and split URL testing.
  • Offers visual editing and server-side testing.
  • Targets visitors by device, geography, behavior, and user attributes.
  • Provides feature flags and gradual rollouts.
  • Lists statistical significance and confidence intervals in analytics.

What to know first

  • Free experiments are preview-only unless a slot is purchased.
  • The Free plan is limited to 500 lifetime visitors.
  • No native mobile SDK is currently supported.
  • Paid subscriptions are not refunded.

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