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Custellence vs CX Impact

Both stand on customer journey mapping software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Custellence

Free plan Web

Custellence combines flexible journey mapping with team collaboration and workflow links. The free plan has clear map and export limits; paid plans expand capacity and sharing controls.

Visit Custellence

CX Impact

Free plan Open source LinuxMacSelf-hosted+2

CX Impact offers multiple map types and portable outputs, with the generated HTML opening independently. It relies on an AI agent for revisions, and quantitative funnels depend on user-provided figures and definitions.

Visit CX Impact

The facts

CustellenceCX Impact
Free planYesYes
Open sourceNot publishedYes
Runs onWebLinux, Mac, Self-hosted, Web, Windows
Lowest paid planCollaborate: $1,999 a yearFree or on request
Plans published52
MakerNot publishedNot published
Websitecustellence.commaxshelukhanov.ru
On customer journey mapping software#2 of 23#1 of 23

Custellence: what it does well

  • Supports journey maps and service blueprints
  • Real-time collaboration, comments, and change following
  • Workflow links to Google, Microsoft, Slack, Jira, Trello, and Asana
  • Free plan includes unlimited viewers
  • Exports available on Collaborate and Enterprise

What to know first

  • Free plan limited to two journey maps
  • Free users cannot export maps
  • Collaborate costs $199 a month

CX Impact: what it does well

  • Creates five types of visual maps
  • Exports interactive HTML and editable JSON
  • Generated HTML opens without a server or account
  • Viewer exports SVG; funnels can export CSV
  • Free, MIT-licensed project code

What to know first

  • Viewer has no visual editor
  • Quantitative funnels require supplied data and metric definitions
  • Renderer requires Node.js 18+
  • AI agent and model usage depend on the user’s plan

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