Arches vs ArcSpan AMS
| Arches | ArcSpan AMS | |
|---|---|---|
| Free plan | No | No |
| Free trial | No | No |
| Paid from | — | — |
| Open source | No | No |
| Platforms | Web | Web |
| Free plan | Yes | — |
| Collection methods | CSV, JSON, and shapefile uploads; mobile data collection; API connections | first-party data, contextual signals, behavioral data, identity data, attention metrics, syndicated data, customer-generated data, cross-channel feeds |
| Audience segmentation | No | Yes |
| Lookalike modeling | No | Yes |
| Real-time activation | No | Yes |
| CTV activation | No | — |
| Activation destinations | — | Google Ad Manager, SSPs, DSPs, social platforms, direct deals, curated demand |
Both are listed in Best Data Management Platforms. On Freedom251, ArcSpan AMS scores higher on our published basis.