Side by side
Aidium vs Viato
Both stand on mortgage crm software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.
Paid AndroidAPIiPhone+1
Aidium brings mortgage pipeline management, communications, marketing, and reporting into a CRM built for mortgage professionals. Pricing requires an inquiry, and AI-driven personas are still listed as beta.
Visit Aidium
Free plan APIExtensioniPhone+1
Viato combines mortgage-focused CRM workflows with lead automation, call features, and a borrower portal. Its free plan includes the CRM platform, while ticket access and priority response are part of paid Support.
Visit ViatoThe facts
| Aidium | Viato | |
|---|---|---|
| Free plan | Not published | Yes |
| Open source | Not published | No |
| Runs on | Android, API, iPhone, Web | API, Extension, iPhone, Web |
| Lowest paid plan | Free or on request | See the plans |
| Plans published | 1 | 3 |
| Maker | Not published | Not published |
| Website | thinkaidium.com | viato.ai |
| On mortgage crm software | #9 of 29 | #5 of 29 |
Aidium: what it does well
- More than 80 pre-built automation playbooks
- Borrower and referral partner management
- Over 100 pre-built connectors listed
- Two-way SMS, email, and in-app dialer
- 24/7 support by phone, email, or chat
What to know first
- Pricing is available on request
- AI-driven personas are in beta
Viato: what it does well
- Tracks leads, contacts, opportunities, and loan milestones
- Automations can assign, text, create tasks, and nurture leads
- Unified inbox includes email, SMS, and iMessage
- Arive and LendingPad are live two-way integrations
- Free plan includes community support and weekly office hours
What to know first
- UWM integration is marked coming soon
- Paid Support costs $49 a month per loan officer
- Free plan includes community support rather than ticket support