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Action Network vs Givingtech

Both stand on nonprofit email marketing software. Which one you can start free with, which one lets you read the code, and what each costs once you pay.

Action Network

Free plan APIWeb

Action Network brings campaign publishing, supporter communications, event management, and fundraising together for progressive organizing. Review the usage-based email charges and mobile add-on before choosing a plan.

Visit Action Network

Givingtech

Free plan APIWeb

Givingtech combines donor records, fundraising campaigns, donation processing, and email marketing in a free platform plan. Organizations should account for the listed transaction fees when budgeting for donations.

Visit Givingtech

The facts

Action NetworkGivingtech
Free planYesYes
Open sourceNoNo
Runs onAPI, WebAPI, Web
Lowest paid planSee the plansGivingGlobal Starter: £700 a year
Plans published54
MakerNot publishedNot published
Websiteactionnetwork.orggivingtech.org
On nonprofit email marketing software#1 of 25#10 of 25

Action Network: what it does well

  • Organizers can publish several types of campaigns.
  • Email includes automation, targeting, and analytics.
  • Event tools include ticketing and self check-in.
  • Lists can be downloaded.

What to know first

  • Mobile messaging is a separate add-on.
  • API access is limited to paying partners.
  • Email charges vary by usage on Movement and Network.

Givingtech: what it does well

  • Free forever, with no monthly, setup, or per-user fees
  • Donation forms support 40 currencies and recurring options
  • Campaigns include peer-to-peer, auctions, and matching gifts
  • GivingGlobal supports receipts in 35 countries
  • Offers Zapier and API access

What to know first

  • Donation transaction fees apply when raising money
  • Standard platform fee is 2.9% when donors do not cover fees
  • Credit-card fees start at 1.5% + 30¢ when donors do not cover them

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