Waymark

Paid APIWeb

What Waymark is

Waymark is directory software for operators and agencies that want to build and run directory businesses, including multiple separate directory brands on one instance. It helps operators gather business listings, publish directory pages, provide an owner portal, and support subscriptions. Listings can come from Google Places campaigns, CSV imports, business self-service, or a website crawler. Visitors can search by keyword, category, location, or proximity, compare businesses, and send one enquiry to several businesses. Waymark renders directory pages as static HTML and deploys them to Bunny CDN, with nightly rebuilds, custom domains, and automatic SSL. Operators can use AI to draft business descriptions, category introductions, guides, and articles; generation can use Anthropic or self-hosted Ollama and can be switched off. Integrations include Stripe billing, Google Places, ContentMate, a key-authenticated REST API, and signed webhooks. The public REST API and white-label owner portal are listed for the Agency tier. Operators can edit listing plan names, prices, and entitlements. Example listing plans range from Free (£0 forever) to Agency (£149 per month or £1,490 a year). Waymark says it is built and run in the UK. The platform is quoted per operator based on brands and sites, with no self-serve signup.

Who it suits

Waymark suits directory operators and agencies that need to publish listings and manage several distinct directory brands from one instance. Its search, submissions, paid listings, and owner portal features also fit operators who want businesses to participate in maintaining listings.

What it does well

Runs multiple isolated directory brands on one instance.
Collects listings through Google Places, CSV, self-service, and crawling.
Visitors can search by keyword, category, location, or proximity.
Supports paid listings and editable listing plan entitlements.
Provides UK GDPR export and erasure tools through the portal.

What to know first

Platform pricing is quoted per operator based on brands and sites.
There is no self-serve signup; the instance is provisioned with domains and CDN.
The public REST API and white-label owner portal are listed for Agency tier.

Plans

Plan	Billed and limits	Price
Waymark platform	Quoted per operator based on brands and sites; book a demo. · No self-serve signup · instance provisioned with your domains and CDN	On request

As dirigen.com lists them, read 5 Oct 2026. The maker's own page has the final word.

Getting started

Visit https://dirigen.com/.
Book a demo to discuss the quoted platform plan.
Provide the domains and CDN for instance provisioning.
Set up listing sources, plans, and directory brands.

Verdict

Choose Waymark if you operate directories or an agency and need listing discovery, publishing, search, and business subscriptions across multiple brands. The platform requires a demo and quoted pricing, and its public API and white-label owner portal are listed for the Agency tier.

Questions

How is Waymark priced?

The Waymark platform is quoted per operator based on brands and sites. Example business listing plans are Free (£0 forever), Starter (£19 per month or £190 a year), Pro (£49 per month or £490 a year), and Agency (£149 per month or £1,490 a year); operators can edit their names, prices, and entitlements.

Can I sign up and start using it myself?

No self-serve signup is listed. The instance is provisioned with your domains and CDN after booking a demo.

Which integrations are available?

Waymark lists Stripe billing, Google Places discovery, ContentMate, a key-authenticated REST API, and signed webhooks.

Can I use the API and owner portal?

The public REST API and white-label owner portal are listed for the Agency tier.

Can AI content generation be disabled?

Yes. AI can draft business descriptions, category introductions, guides, and articles using Anthropic or self-hosted Ollama, and generation can be switched off.

What privacy and operational controls are listed?

Waymark provides UK GDPR Article 15 export and Article 17 erasure from the portal, and says raw third-party source records expire on a schedule. It also lists queue backlog alerts every five minutes and nightly compressed database backups retained for 14 days.

Facts from Waymark's own pages

AI content: AI can draft business descriptions, category introductions, guides, and articles; generation can use Anthropic or self-hosted Ollama and can be switched off. · dirigen.com, 5 Oct 2026
API limit: The public REST API and white-label owner portal are listed for the Agency tier. · dirigen.com, 5 Oct 2026
Integrations: The platform lists Stripe billing, Google Places discovery, ContentMate content integration, a key-authenticated REST API, and signed webhooks. · dirigen.com, 5 Oct 2026
Listing discovery: Operators can source listings through Google Places campaigns, CSV imports, business self-service listings, and a website crawler. · dirigen.com, 5 Oct 2026
Listing tiers: The homepage shows example listing plans for businesses: Free (£0 forever), Starter (£19 per month or £190 a year), Pro (£49 per month or £490 a year), and Agency (£149 per month or £1,490 a year); operators can edit plan names, prices, and entitlements. · dirigen.com, 5 Oct 2026
Maker location: The maker says Waymark is built and run in the UK; the page does not specify a headquarters city. · dirigen.com, 5 Oct 2026
Operations: Waymark lists queue backlog alerts every five minutes and nightly compressed database backups retained for 14 days. · dirigen.com, 5 Oct 2026
Privacy rights: The product provides UK GDPR Article 15 export and Article 17 erasure from the portal, and says raw third-party source records expire on a schedule. · dirigen.com, 5 Oct 2026
Publishing: It renders directory pages as static HTML and deploys them to Bunny CDN, with nightly rebuilds, custom domains, and automatic SSL. · dirigen.com, 5 Oct 2026
Purpose: Waymark helps operators and agencies build and run directories that find businesses, publish pages, give owners a portal, and support subscriptions. · dirigen.com, 5 Oct 2026
Search and leads: Directory visitors can search by keyword, category, location, or proximity, compare businesses, and send one enquiry to several businesses. · dirigen.com, 5 Oct 2026
Security: The stated controls include staff roles, audit logging, login IP trust and challenge flows, rate limits, and guards against fetching private or cloud-metadata addresses. · dirigen.com, 5 Oct 2026
Who it serves: Waymark describes itself as directory software for operators and agencies, with multiple isolated directory brands running on one instance. · dirigen.com, 5 Oct 2026

Where Waymark stands on Freedom251

Directory Software#30 of 31