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Watermark Curriculum Strategy

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Plans

PlanBilled and limitsPrice
Watermark Curriculum StrategyContact vendor; SaaS deployment · No public plans · no free version · no free trialOn request

As watermarkinsights.com lists them, read 15 Oct 2026. The maker's own page has the final word.

Facts from Watermark Curriculum Strategy's own pages

Accessibility
Watermark says core catalog structure targets WCAG 2.2 AA, while customers must keep their own content and design accessible. · support.watermarkinsights.com, 15 Oct 2026
API documentation
API-building documentation is supplied on request and setup requires institutional IT assistance; custom data pulls are available. · support.watermarkinsights.com, 15 Oct 2026
Approval workflows
Institutions can configure multi-step and branching approval paths for different proposal types. · watermarkinsights.com, 15 Oct 2026
Automatic routing
Proposals can route automatically to chairs, deans, committees and final approvers. · watermarkinsights.com, 15 Oct 2026
Catalog archive
It provides an unlimited permanent archive of published catalogs. · watermarkinsights.com, 15 Oct 2026
Catalog Content API
A Catalog Content API can publish narrative, course and program data to an institution website. · support.watermarkinsights.com, 15 Oct 2026
Catalog experience
Catalogs are searchable, mobile-friendly, brand-customizable and exportable or printable. · watermarkinsights.com, 15 Oct 2026
Catalog publishing
Approved curriculum changes become catalog-ready content without a separate formatting step. · watermarkinsights.com, 15 Oct 2026
Company headquarters
LinkedIn lists Austin, Texas as headquarters and a 201–500 employee company size. · linkedin.com, 15 Oct 2026
Company history
Watermark says it formed in 2018 by combining Taskstream, Tk20, LiveText, Digital Measures, EvaluationKIT and SmartCatalog. · watermarkinsights.com, 15 Oct 2026
Company legal name
The legal entity is Watermark Insights, LLC. · watermarkinsights.com, 15 Oct 2026
Dependency visibility
Proposal forms show affected courses, programs and dependencies before submission. · watermarkinsights.com, 15 Oct 2026
Ethos API requirements
The Ellucian Ethos integration supports version 16.0 and requires Banner Ethos 9.17 or Colleague Ethos 1.25. · support.watermarkinsights.com, 15 Oct 2026
Former product name
Curriculum Strategy was renamed from SmartCatalog on August 10, 2022 without workflow or URL changes. · support.watermarkinsights.com, 15 Oct 2026
Founded
2000 · watermarkinsights.com, 4 Oct 2026
Headquarters
Austin, Texas, United States · watermarkinsights.com, 4 Oct 2026
Implementation requirements
Implementation uses UTF-8 CSV course imports, website URLs and institution-provided branding and permissions information. · support.watermarkinsights.com, 15 Oct 2026
Limit: mobile app complaints
Google Play reviewers reported long loading, malformed emails and blank or nonfunctional screens in Watermark Student. · play.google.com, 15 Oct 2026
Limit: support clarity
That G2 reviewer reported poor support, brief answers, unclear consequences of changes and confusing system relationships. · g2.com, 15 Oct 2026
News: acquisition
On September 16, 2026, Watermark announced Main Capital Partners' intent to acquire it; the release says Watermark was founded in 2000, has about 1,500 customers and more than 300 employees. · watermarkinsights.com, 15 Oct 2026
Praise: workflow tracking
The sole G2 reviewer praised digitized proposals, stage tracking, course-to-catalog impact links and an easy first-time workflow. · g2.com, 15 Oct 2026
Proposal attachments
Proposals support unlimited supporting-document attachments. · watermarkinsights.com, 15 Oct 2026
Rating on Capterra
5.0 out of 5 from 1 review · capterra.com, 15 Oct 2026
Rating on G2
2.0 out of 5 from 1 review · g2.com, 15 Oct 2026

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