No. 24 of 27 ·AI Virtual Try-On Tools

UTRY

Name: UTRY
Price: 235 USD

Web · API · paid plans from $235/mo

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Freedom report

One barScore 5.0

Free tierNo free tier on record
Open codeNo open-source code on record
Runs widely1 of 6 device platforms
DocumentedPlans, terms and facts published

UTRY is ranked #24 of 27 in AI virtual try-on tools on Freedom251. It runs on API, Web. There is no free plan. Paid plans start at $235/mo.

UTRY plans and pricing

All plans

Starter $235/mo Unlimited Product Uploads · Plug-and-Play Setup · Standard Analytics · Email Support · Universal Shopper Profile · Usage Fee: 3.5$ per VTO-assisted sale utry.dk · 8 Oct 2026

Growth $700/mo Priority Email & Chat Support · Custom Button & UI Styling · On-Demand ROI Reports · Universal Shopper Profile · VTO Strategy Consultation · Usage Fee: 2.8$ per VTO-assisted sale utry.dk · 8 Oct 2026

Enterprise $1,870/mo Dedicated Success Manager · Headless & Custom Setup · Full Data Export (CSV/API) · Multi-Store Deployment · Usage Fee: 2$ per VTO-assisted sale utry.dk · 8 Oct 2026

Compared on AI virtual try-on tools

Free plan: No
Try-on categories: clothing and garments
Input mode: person_photo
API access: Yes
Virtual model option: Yes

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The record

Virtual try-on: UTRY lets shoppers see clothing on their own photo or 3D avatar using AI virtual try-on.
Sizing: Its size algorithm uses user-provided measurements and merchant-provided size specifications to suggest garment sizes.
Merchant analytics: The merchant dashboard tracks user interactions, try-on sessions, and attributed conversions.
Shopify integration: UTRY says its solution runs on Shopify and describes setup as a few clicks.
Enterprise deployment: The Enterprise plan includes headless and custom setup, full data export via CSV/API, and multi-store deployment.
Data security: UTRY's privacy policy lists encryption in transit and at rest, role-based access with MFA, audit logging, vulnerability scanning, and incident response measures.
Data location: UTRY says personal data is stored and processed within the EU using Microsoft Azure Europe and is not transferred outside the EU/EEA.
AI data use: UTRY's merchant terms say merchant-specific imagery and garment data are not used to train underlying AI models beyond that merchant's storefront interactions.
Privacy limits: UTRY says it does not use biometric data for identification and does not process special categories of personal data such as health, ethnicity, or religion.
Support: The Starter plan includes email support, while Growth includes priority email and chat support.
Who it serves: UTRY presents its business service to online clothing brands seeking virtual try-on and fewer returns.
Company history: UTRY's about page says the idea began in 2024 after a co-founder bought three shirts in different sizes to find a fit.
Price from: $235/mo

Where it ranks on Freedom251

Best AI Virtual Try-On Tools in 2026#24 of 27

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Sources

utry.dk· checked 8 Oct 2026
utry.dk/b2b/Terms· checked 8 Oct 2026
utry.dk/b2b· checked 8 Oct 2026
utry.dk/b2b/privacy· checked 8 Oct 2026
utry.dk/b2b/about· checked 8 Oct 2026