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UnitedMasters

What UnitedMasters is
UnitedMasters provides music distribution and brand partnership services for independent artists. It says artists can distribute releases to more than 150 music services, including Spotify, Apple Music, TikTok, and Instagram. The platform includes shareable MasterLinks, customizable ArtistPages, fan management tools, streaming analytics, and Split Pay for sharing royalty earnings with collaborators. Artists on DEBUT+ and SELECT retain 100% of royalties and keep ownership of their master recording rights. SELECT artists can submit music for brand partnership and sync licensing opportunities, although selection is not guaranteed. SELECT also offers Real-Time Royalties to qualifying artists averaging at least $20 per month in streaming royalties. DEBUT is free, with a $20 minimum cash-out amount. DEBUT+ costs $19.99 a year and SELECT costs $59.99 a year; both list unlimited releases. Reviews may take up to five business days on DEBUT+ and two on SELECT. PARTNER is by invitation, and no price is listed.
Who it suits
UnitedMasters suits independent artists seeking music distribution alongside tools for fan engagement, analytics, and royalty sharing. Artists interested in brand or sync opportunities can consider SELECT, while noting that submissions do not guarantee selection.
What it does well
- Distributes to more than 150 music services.
- DEBUT+ and SELECT retain 100% of royalties.
- Artists retain master recording rights on DEBUT+ and SELECT.
- Includes shareable links, artist pages, and streaming analytics.
- Split Pay supports sharing earnings with collaborators.
What to know first
- DEBUT requires a $20 minimum to cash out.
- Brand and sync selection is not guaranteed.
- DEBUT+ reviews may take up to five business days.
- SELECT reviews may take up to two business days.
Limits
DEBUT has a $20 minimum cash-out threshold. SELECT brand and sync opportunities require submission and selection is not guaranteed; Real-Time Royalties also requires at least $20 per month in average streaming royalties and meeting eligibility criteria.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| DEBUT | No music-service distribution; Wallet, royalty splits and team-member access remain | Free |
| DEBUT+ | per year · 100% royalties · unlimited releases · 150+ stores · marketing tools · Blueprint guidance · ArtistPages · MasterLinks | $19.99 a year |
| SELECT | per year · Everything in DEBUT+ · brand and sync opportunities · advanced analytics · real-time royalties · YouTube Content ID · Blueprint AI | $59.99 a year |
| PARTNER | By invitation · Dedicated artist relations · global marketing · hand-picked sync deals · playlist pitching · advances | On request |
As unitedmasters.com lists them, read 15 Oct 2026. The maker's own page has the final word.
Getting started
- Open the UnitedMasters website.
- Choose DEBUT, DEBUT+, or SELECT; PARTNER is by invitation.
- Use the service’s distribution to send releases to music services.
- For DEBUT+ or SELECT releases, allow for the listed review period.
Overview
UnitedMasters distributes independent artists’ music and pairs releases with tools for audience management and royalty sharing. It is strongest for artists who want unlimited releases on a paid plan while keeping all royalties, with SELECT adding a route to submit music for brand and sync work. The trade-off is a $20 cash-out minimum on the free plan and annual fees for the faster review and SELECT opportunities.
Key features
Distribution reaches more than 150 services, including Spotify, Apple Music, TikTok and Instagram. DEBUT+ and SELECT have unlimited releases, a useful fit for artists with a steady schedule; review periods are up to five business days on DEBUT+ and two on SELECT. The shorter window may matter when timing a release, though neither plan promises a specific delivery date.
DEBUT+ and SELECT artists retain 100% of royalties, and UnitedMasters says artists keep ownership of their master recording rights. MasterLinks, customizable ArtistPages, fan management tools and streaming analytics support sharing releases and tracking audience activity. Split Pay lets artists share royalty earnings with collaborators.
SELECT artists can submit music for brand partnership and sync licensing opportunities, but submission does not guarantee selection. SELECT also offers Real-Time Royalties to eligible artists averaging at least $20 per month in streaming royalties. Publishing administration and YouTube Content ID are supported; YouTube Content ID monetization costs $4.99 per release and pays 80% royalties. Optional mastering costs $4.99 per track, or $5.99 for Mastering+.
Pricing
DEBUT is free. It supports royalty splits, but cash-out requires a $20 minimum. The free tier suits artists who want to start without an annual fee and can accept that payout threshold.
DEBUT+ costs $19.99 a year, billed $19.99/year. It adds unlimited releases, 100% of royalties, distribution to more than 150 services and review within five business days. It is the more economical paid choice for artists who want those release terms but do not need SELECT’s brand and sync submissions.
SELECT costs $59.99 a year, billed $59.99/year. It includes unlimited releases and 100% of royalties, review within two business days, brand and sync submissions, and eligible Real-Time Royalties. It suits artists for whom those faster reviews and opportunities justify the higher annual cost; access to opportunities is not a promise of placement.
PARTNER is invitation-only with custom pricing. It offers bespoke royalty splits, dedicated artist relations support, and personalized marketing and distribution strategy, making it a different fit from the self-serve tiers. Support questions can be sent to [email protected]; SELECT includes priority support.
Platforms
UnitedMasters is available on Android, iOS and the web, so artists can use it across mobile and browser platforms.
Who it's for
UnitedMasters is a strong match for independent artists across genres who want broad distribution, royalty-sharing tools and, on paid plans, unlimited releases while retaining all royalties. Choose DEBUT+ for a lower-cost paid route to those release terms; consider SELECT if faster review and the chance to submit for brand or sync work matter. Artists who need a lower payout threshold than DEBUT’s $20 minimum, or who do not value SELECT’s additions, may prefer another distributor.
Pros and cons
- Pro: DEBUT+ and SELECT combine unlimited releases with 100% royalty retention, supporting frequent release schedules without an upload cap on those plans.
- Pro: Distribution spans more than 150 services, including major streaming and social platforms.
- Pro: MasterLinks, ArtistPages, analytics and Split Pay bring release sharing, audience tools and collaborator payments together.
- Con: DEBUT requires a $20 minimum before cash-out, a hurdle for artists with modest earnings.
- Con: SELECT costs $59.99 a year, and brand or sync submission does not guarantee selection.
- Con: The add-on Content ID service retains only 80% royalties, unlike the 100% retention on DEBUT+ and SELECT.
Alternatives
For a broader comparison, browse Music Distribution Platforms. Consider RouteNote if you want a free distribution option that keeps 85% of net revenue with no upfront distribution fee, or a single-release paid plan at $10, paid once. FreshTunes is another free option, with web access and a New artist plan limited to one artist. ONErpm offers free distribution without registration, annual or upload fees, earning a percentage of revenue instead.
AudioSalad is a paid web and API option with software-license tiers based on assets under management. 7Days Digital, Believe and EmuBands are also alternatives for readers comparing distribution services.
Indiefy may suit artists seeking a free plan limited to one artist and one release per month, with an 85% royalty split and a $100 minimum royalty payment; its PRO plan costs $49 a year.
Verdict
Choose UnitedMasters if you are an independent artist who wants broad distribution, unlimited releases on a paid plan and full royalty retention, or if SELECT’s brand and sync submission route is worth the added cost. Look elsewhere if DEBUT’s cash-out minimum is too high for your earnings or if you want to avoid annual fees while retaining a larger share of revenue.
Verdict
UnitedMasters pairs music distribution with artist tools and, for SELECT members, opportunities to submit music for brand and sync work. Compare the plan costs and review periods with your release needs; PARTNER is invitation-only and has no listed price.
Questions
Is UnitedMasters free?
Yes. DEBUT costs nothing. Cashing out requires a $20 minimum.
How much do the paid plans cost?
DEBUT+ costs $19.99 a year, and SELECT costs $59.99 a year. PARTNER is by invitation, with no price listed in the plan facts.
How many services can artists distribute to?
UnitedMasters says it distributes to more than 150 music services, including Spotify, Apple Music, TikTok, and Instagram.
Do artists keep their royalties and master rights?
DEBUT+ and SELECT artists retain 100% of royalties. UnitedMasters says artists retain ownership of their master recording rights.
What are the release review periods?
The plans list review periods of up to five business days for DEBUT+ and two business days for SELECT.
What platforms are available?
UnitedMasters lists Android, iOS, and web.
Facts from UnitedMasters's own pages
- Add-on pricing
- The artist plans page lists mastering at $4.99 per track, Mastering+ at $5.99, and YouTube Content ID monetization at $4.99 per release with 80% royalties retained. · unitedmasters.com, 29 Sept 2026
- Analytics
- The platform provides standard or advanced audience analytics showing listening activity and fan information depending on plan. · instapage.unitedmasters.com, 15 Oct 2026
- API terms
- The terms prohibit automated access except through an API provided or approved by UnitedMasters or an applicable developer agreement. · updates.unitedmasters.com, 15 Oct 2026
- Apple app requirements
- The iPhone app is free with in-app purchases and requires iOS 16.0 or later. · apps.apple.com, 15 Oct 2026
- ArtistPage
- ArtistPage is a customizable artist website-style landing page linking social profiles, streaming profiles and artist information. · support.unitedmasters.com, 15 Oct 2026
- Artist tools
- The platform offers shareable MasterLinks, customizable ArtistPages, fan management tools, and streaming analytics. · unitedmasters.com, 29 Sept 2026
- Brand and sync
- SELECT artists can submit music for brand partnership and sync licensing opportunities, though selection is not guaranteed. · unitedmasters.com, 29 Sept 2026
- Brand enterprise features
- Enterprise brand accounts include pre-cleared music, multi-user access, account management, custom curation and flexible pricing. · unitedmasters.com, 15 Oct 2026
- Brand search
- The enterprise platform supports AI-powered music search using reference tracks, natural-language prompts and filters such as mood, genre and tempo. · unitedmasters.com, 15 Oct 2026
- Collaborator payments
- Split Pay lets artists share royalty earnings with collaborators. · unitedmasters.com, 29 Sept 2026
- Company founding
- LinkedIn lists UnitedMasters as founded in 2017. · linkedin.com, 15 Oct 2026
- Company headquarters
- LinkedIn lists headquarters in Brooklyn, New York. · linkedin.com, 15 Oct 2026
- Company legal name
- Crunchbase lists the legal name as UnitedMasters LLC. · crunchbase.com, 15 Oct 2026
- Company size
- LinkedIn lists a company size of 201–500 employees. · linkedin.com, 15 Oct 2026
- Distribution
- The service says artists can distribute music to more than 150 music services, including Spotify, Apple Music, TikTok, and Instagram. · unitedmasters.com, 29 Sept 2026
- Distribution reach
- The service delivers releases to Spotify, Apple Music, TikTok, YouTube Music, Amazon Music, Pandora, Deezer and other major services. · unitedmasters.com, 15 Oct 2026
- Fan contacts
- Fans can join an artist contact list through ArtistPage or MasterLinks, and the list can be downloaded as CSV. · support.unitedmasters.com, 15 Oct 2026
- Founded
- 2017 · unitedmasters.com, 28 Sept 2026
- Funding
- LinkedIn says the company launched with a $70 million Series A led by Alphabet, Andreessen Horowitz and 21st Century Fox. · linkedin.com, 15 Oct 2026
- Licence
- UnitedMasters is proprietary commercial software; its terms grant the company a broad perpetual licence to uploaded content for service and commercial purposes. · updates.unitedmasters.com, 15 Oct 2026
- Limit: Android reviewers
- Chrome-Stats summarizes complaints about login and security problems, unreliable payouts, weak support and subscription paywalls. · chrome-stats.com, 15 Oct 2026
- Limit: messaging
- The contacts feature does not provide integrated messaging. · support.unitedmasters.com, 15 Oct 2026
- Limit: payout fees
- ACH cash-outs in the United States incur a $1 processing fee; international transfers can cost $4 or $10–$25 depending on route. · support.unitedmasters.com, 15 Oct 2026
- Limit: Trustpilot distribution delays
- Trustpilot complaints describe releases remaining in review for weeks, missing Apple Music listings and unanswered support requests. · trustpilot.com, 15 Oct 2026
Where UnitedMasters stands on Freedom251
- Music Distribution Platforms#6 of 31
