Truleado is a web-based influencer marketing platform for agencies managing clients, campaigns, approvals, creator payments, and ROI reporting. Work is organized into projects, campaigns, and deliverables with internal review, project approval, and client review stages. Agencies can import creator rosters by CSV, maintain tiered profiles and rate cards, and negotiate proposals. There is no creator discovery database or marketplace, so agencies bring their own rosters. Creators receive a free portal for briefs, submissions, payment tracking, and performance through a one-time passcode. Clients review deliverables and approval history with a passwordless magic link. Analytics include pre- and post-launch reporting, tracking URLs, one-click reports, and a revenue-attribution pixel. Finance tools handle category budgets, expenses, creator payments, and multiple currencies with live exchange rates. Security claims include encryption, SOC 2 infrastructure, role permissions, and audit logging. The Free Plan is a 30-day trial; Base costs 99.00 USD per month plus 29.00 USD monthly for each added client.
Who it is for
It suits agencies coordinating multiple clients and campaigns that already maintain creator rosters. Teams needing approval portals, payment tracking, attribution, and multi-currency budgeting may find its workspace relevant.
What is good
- Organizes projects, campaigns, and deliverables
- Free creator portal supports submissions and payments
- Client review uses a passwordless magic link
- Includes attribution, reports, and tracking URLs
- Supports multi-currency budgets and live exchange rates
What to know first
- No creator discovery database or marketplace
- Base plan adds 29.00 USD monthly per client
- Integrations are listed as coming soon
- API documentation is listed as coming soon
Verdict
Truleado centralizes agency campaign operations, approvals, analytics, and payments while relying on imported creator rosters. Its per-client surcharge and unavailable integrations are important planning considerations.
Truleado plans and pricing
All plansCompared on influencer marketing platforms
- Free plan
- No
- Creator discovery
- No
- Campaign management
- Yes
- Performance analytics
- Yes
- Creator payments
- Yes
