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TrueEntry

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What TrueEntry is

TrueEntry is a web accounting suite described as India-first and built for direct-to-consumer brands. Its workflows cover GST, TDS, e-invoicing, and marketplace settlements. It matches settlement amounts to individual orders, including fees, returns, and TCS, and matches purchase invoices against GSTR-2B while preparing GSTR-1 and GSTR-3B continuously. A Close agent tracks the month-end checklist, flags anomalies, and presents judgment calls for Chartered Accountant approval; the site says a Chartered Accountant directs the AI work and owns final sign-off. Its NextDay Migration process maps Tally masters, ledgers, opening balances, GSTINs, and marketplace channels. Listed connections include Amazon, Flipkart, Shopify, Meesho, Tally, GSTN, Zoho Books, HDFC, ICICI, Razorpay, Cashfree, and Stripe. The homepage states that TrueEntry has DPDPA-compliant data residency. The company says it is onboarding founding CA and D2C partners across India. Pricing is on request, and prospective customers can book a 30-minute working session with the founding team using their own numbers.

Who it suits

TrueEntry is aimed at Indian D2C brands handling marketplace settlements and tax workflows. It may suit teams seeking Chartered Accountant oversight of AI-supported month-end close work.

What it does well

  • Matches marketplace settlements to individual orders.
  • Prepares GSTR-1 and GSTR-3B continuously.
  • A Chartered Accountant owns final sign-off.
  • Lists connections to marketplaces, banks, and payment services.
  • Offers a 30-minute working session using a prospect's numbers.

What to know first

  • Pricing is available on request.
  • The product is described for Indian D2C brands.
  • The site says it is onboarding founding partners.

Getting started

  1. Visit the TrueEntry website.
  2. Arrange a 30-minute working session with the founding team using your numbers.
  3. Ask the team for pricing.

Verdict

TrueEntry focuses on settlement reconciliation, tax workflows, and month-end close with Chartered Accountant oversight. Ask for the working session and pricing to evaluate its fit for your business.

Questions

How much does TrueEntry cost?

TrueEntry is paid, with pricing on request.

Which platforms does it support?

The listed platform is web.

What accounting workflows does it cover?

The suite covers GST, TDS, e-invoicing, and marketplace settlements.

Which services and marketplaces does it connect to?

Named connections include Amazon, Flipkart, Shopify, Meesho, Tally, GSTN, Zoho Books, HDFC, ICICI, Razorpay, Cashfree, and Stripe.

Who signs off on the AI work?

The site says a Chartered Accountant directs the AI work and owns the final sign-off.

Can I see it using my own business numbers?

The maker offers a 30-minute working session with the founding team using a prospective customer’s numbers.

Facts from TrueEntry's own pages

CA oversight
The site says a Chartered Accountant directs the AI work and owns the final sign-off. · trueentry.ai, 9 Oct 2026
Continuous close
The site says its Close agent monitors the checklist, flags anomalies, and presents judgment calls for CA approval. · trueentry.ai, 9 Oct 2026
Data residency
The homepage states that TrueEntry has DPDPA-compliant data residency. · trueentry.ai, 9 Oct 2026
Demo
The maker offers a 30-minute working session with the founding team using the prospective customer's numbers. · trueentry.ai, 9 Oct 2026
GST workflows
It says purchase invoices are matched against GSTR-2B and GSTR-1 and GSTR-3B are prepared continuously. · trueentry.ai, 9 Oct 2026
Intended users
The site says it is built for Indian D2C brands and describes founding CA partners across Chennai, Bangalore, and Mumbai. · trueentry.ai, 9 Oct 2026
Listed connections
The homepage lists Amazon, Flipkart, Shopify, Meesho, Tally, GSTN, Zoho Books, HDFC, ICICI, Razorpay, Cashfree, and Stripe. · trueentry.ai, 9 Oct 2026
Marketplace reconciliation
It says marketplace settlements are matched to individual orders, including fees, returns, and TCS. · trueentry.ai, 9 Oct 2026
Migration
TrueEntry says its NextDay Migration process maps Tally masters, ledgers, opening balances, GSTINs, and marketplace channels. · trueentry.ai, 9 Oct 2026
Month-end close
It says its Close agent tracks the close checklist, flags anomalies, and presents judgment calls for CA approval. · trueentry.ai, 9 Oct 2026
Named connections
The homepage lists Amazon, Flipkart, Shopify, Meesho, Tally, GSTN, Zoho Books, HDFC, ICICI, Razorpay, Cashfree, and Stripe. · trueentry.ai, 9 Oct 2026
Product
TrueEntry describes itself as an India-first accounting suite for D2C brands, covering GST, TDS, e-invoicing, and marketplace settlements. · trueentry.ai, 9 Oct 2026
Support and demo
The site offers a 30-minute working session with the founding team using the prospect's own numbers. · trueentry.ai, 9 Oct 2026
Target users
The site describes the product as built for Indian D2C brands and says it is onboarding founding CA and D2C partners across India. · trueentry.ai, 9 Oct 2026

Where TrueEntry stands on Freedom251

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