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Shuup

by Shuup

Paid APISelf-hostedWeb

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What Shuup is

Shuup is an open-source e-commerce platform for customizable, self-hosted marketplaces. It supports single-vendor stores and two-sided marketplaces for B2B, B2C, and P2P operations. Catalogs can include physical products, services, subscriptions, and streaming media. Listed commerce tools cover inventory management, marketing campaigns, coupons, vendor subscription plans, and commission plans. Seller onboarding and shipping workflows are supported, while multi-currency is not. Shuup provides a REST API for reading and modifying data through endpoints. The API uses Django REST Framework and Shuup’s Provides system to discover available endpoints. That system also loads first-party and third-party components. Developer documentation links to API material, including a Services API, and to separate merchant documentation. Shuup’s GitHub organization lists a public platform repository and a Checkout.fi integration repository. Shuup was founded in 2014 and is headquartered in Vancouver, British Columbia, Canada. Listed licensing options are a SaaS License at $299 a month and a Self Hosted License at $1,499 a month; both have no transaction fees or vendor and transaction limits.

Who it suits

Shuup suits businesses and developers building self-hosted single-vendor or multi-vendor marketplaces. It fits B2B, B2C, and P2P models that need products, services, subscriptions, or streaming media, plus seller onboarding and shipping workflows.

What it does well

  • Open-source platform with public source repository
  • Supports B2B, B2C, and P2P marketplaces
  • Handles products, services, subscriptions, and streaming media
  • REST API built with Django REST Framework
  • Vendor subscriptions and commission plans included
  • No transaction fees or vendor limits on listed licenses

What to know first

  • Multi-currency is not supported
  • Self Hosted License is for accredited companies only
  • Listed SaaS License costs $299 a month
  • Listed Self Hosted License costs $1,499 a month

Limits

The SaaS License has no transaction fees and no limits on vendors or transactions. The Self Hosted License is restricted to accredited companies.

Plans

PlanBilled and limitsPrice
Self Hosted License/month · No transaction fees · No limits on vendors · No limits on transactions · Accredited companies only$1,499 a month
SaaS License/month · No transaction fees · No limits on vendors · No limits on transactions$299 a month

As shuup.com lists them, read 11 Oct 2026. The maker's own page has the final word.

Getting started

  1. Visit the Shuup website
  2. Choose the SaaS License or Self Hosted License
  3. Use the web platform or REST API
  4. For self-hosting, confirm accredited-company eligibility
  5. Use the developer documentation and API documentation

Verdict

Pick Shuup for customizable marketplaces that need self-hosting, seller tools, and broad product-type support. Its REST API and component discovery system suit developer-led implementations. Look elsewhere if multi-currency is required or if the listed licensing terms do not fit.

Questions

Is Shuup open source?

Yes. Shuup describes itself as an open-source e-commerce platform, and its GitHub organization lists a public platform repository.

What does Shuup cost?

The listed SaaS License is $299 a month. The listed Self Hosted License is $1,499 a month.

Does Shuup charge transaction fees?

The listed SaaS and Self Hosted Licenses have no transaction fees and no limits on vendors or transactions.

Which marketplace models does Shuup support?

It supports single-vendor and two-sided marketplaces for B2B, B2C, and P2P use cases.

Does Shuup support multiple currencies?

No. Multi-currency is listed as unsupported.

What API does Shuup provide?

Shuup provides a REST API for accessing and modifying data through endpoints, built on Django REST Framework.

Facts from Shuup's own pages

API
Shuup provides a REST API for accessing and modifying data through endpoints. · shuup.readthedocs.io, 11 Oct 2026
API framework
The REST API is built on Django REST Framework and uses Shuup’s Provides system to discover available endpoints. · shuup.readthedocs.io, 11 Oct 2026
Developer API
Shuup's developer documentation links to API documentation and describes a Services API. · shuup.readthedocs.io, 11 Oct 2026
Developer documentation
The project’s documentation says it is mainly for developers and links to separate merchant documentation. · github.com, 11 Oct 2026
Documentation audience
The Shuup documentation is mainly for developers and links to separate merchant documentation. · shuup.readthedocs.io, 11 Oct 2026
Extensibility
Shuup’s Provides system discovers and loads first-party and third-party components. · shuup.readthedocs.io, 11 Oct 2026
Headquarters
Vancouver, British Columbia, Canada · shuup.com, 28 Sept 2026
Integrations
Shuup integrates with shipping providers and payment gateways. · g2.com, 11 Oct 2026
Inventory and promotions
Listed features include inventory management, marketing campaigns, and coupons. · g2.com, 11 Oct 2026
Marketplace platform
Shuup is a customizable, self-hosted multi-vendor e-commerce platform for products, services, and digital goods. · linkedin.com, 11 Oct 2026
Marketplace use cases
Shuup supports two-sided or single-vendor marketplaces for B2B, B2C, and P2P use cases. · g2.com, 11 Oct 2026
Plan pricing date
G2 says its Shuup pricing information was last updated on October 09, 2024. · g2.com, 11 Oct 2026
Product
Shuup describes itself as an open source e-commerce platform. · github.com, 11 Oct 2026
Product types
The marketplace can support services, subscriptions, streaming media, and physical products. · g2.com, 11 Oct 2026
SaaS plan limits
The listed SaaS License includes no transaction fees and no limits on vendors or transactions. · g2.com, 11 Oct 2026
Self-hosted plan eligibility
The listed Self Hosted License says accredited companies only. · g2.com, 11 Oct 2026
Source code
Shuup says its open code and development services let customers build custom features and integrations. · linkedin.com, 11 Oct 2026
Support contact
The Shuup GitHub organization lists [email protected] as its contact address. · github.com, 11 Oct 2026
Vendor tools
Listed features include vendor subscription and commission plans. · g2.com, 11 Oct 2026

Where Shuup stands on Freedom251

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