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SerpDad
What SerpDad is
SerpDad is a web-based SEO planning tool that turns keyword lists into page plans, topical maps, content briefs, and site audits based on search results. It assigns each keyword to its own page, a secondary keyword, or a pillar-page section, sending unclear cases for human review. The stated method gives every keyword one page owner and avoids duplicate targeting. Briefs contain editable outlines, coverage checks against ranking pages, section playbooks, UGC and E-E-A-T scans, and sourced facts for verification. Existing-site audits compare current pages with proposed briefs to identify missing sections, untargeted secondary terms, E-E-A-T gaps, thin coverage, and freshness issues. Keyword CSVs can come from Ahrefs, Semrush, GSC, or other tools, with optional competitor domains for gap analysis. Each SERP fetch uses one credit; duplicates and cached results do not. Monthly credits do not roll over. Annual plans start at $190 a year for one project, one seat, and 2,000 SERP credits per month.
Who it suits
SerpDad suits SaaS, affiliate, e-commerce, and services sites planning content around search results. It is intended for users who need keyword routing, briefs, or audits in US English.
What it does well
- SERP-based page plans and topical maps
- Human review for ambiguous keyword assignments
- Editable briefs with coverage measurements
- Existing-page audit identifies content gaps
- Imports CSVs from major SEO tools
What to know first
- Monthly credits do not roll over
- Initial launch is in US English
- Terms prohibit reselling raw SERP data
- Annual plans start at 190.00 USD
Limits
The Starter plan provides 1 project, 1 seat, and 2,000 SERP credits per month. Credits are used per SERP fetch, do not roll over, and duplicate or cached results use none.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Founding Agency | $1,590/yr; annual founding rate · Unlimited projects · 10 seats · 50,000 SERP credits/mo · Everything in Team · Priority support + badge | $1,590 a year |
| Starter | $190/yr; annual founding rate · 1 project · 1 seat · 2,000 SERP credits/mo · Full P1 + P2 engine · Export briefs | $190 a year |
| Pro | $390/yr; annual founding rate · 3 projects · 2 seats · 6,000 SERP credits/mo · Existing-page audit · Refresh briefs | $390 a year |
| Team | $790/yr; annual founding rate · 10 projects · 5 seats · 15,000 SERP credits/mo · Everything in Pro · Onboarding call included | $790 a year |
As serpdad.com lists them, read 4 Oct 2026. The maker's own page has the final word.
Getting started
- Open the SerpDad website
- Choose an annual plan starting at $190/yr
- Import keyword CSVs from Ahrefs, Semrush, GSC, or another tool
- Optionally add competitor domains for gap analysis
- Run SERP analysis using the estimated credits
Verdict
SerpDad links keyword organization, briefing, and existing-page review to SERP evidence. Its credit rules, usage restrictions, and current language scope should be considered alongside the plan limits.
Questions
Is SerpDad free?
No. SerpDad is paid, with plans starting at $190/yr. Its SERP Intent Checker is free to run without signup, but email is required for the full report.
Which platforms does it support?
SerpDad runs on the web.
What does one credit cover?
One credit corresponds to one SERP fetch. Duplicate and cached results do not use credits.
Can I import keyword data?
Yes. CSVs can be imported from Ahrefs, Semrush, GSC, or other tools, with optional competitor domains for gap analysis.
What refund is offered?
The maker advertises a 30-day full refund with no questions, including presale purchases.
Facts from SerpDad's own pages
- Audience and locales
- The maker lists SaaS, affiliate, e-commerce, and services as suitable niches and says v1 launches in US English, with more locales planned. · serpdad.com, 4 Oct 2026
- Content briefs
- Briefs include an editable outline, coverage measurement against ranking pages, a per-section playbook, UGC/E-E-A-T scan, and sourced facts for human checking. · serpdad.com, 4 Oct 2026
- Credit usage
- One credit corresponds to one SERP fetch; duplicates and cached results do not use credits, monthly allowances do not roll over, and the import screen estimates cost before a run. · serpdad.com, 4 Oct 2026
- Data ownership
- The terms say users retain rights to uploaded data and generated project outputs, while granting SerpDad the license needed to operate the service. · serpdad.com, 4 Oct 2026
- Existing-site audit
- The product compares existing pages with proposed briefs and identifies missing sections, untargeted secondary keywords, E-E-A-T gaps, thin coverage, and freshness issues. · serpdad.com, 4 Oct 2026
- Free tools
- The SERP Intent Checker is described as free to run without signup, with email required for the full report. · serpdad.com, 4 Oct 2026
- Imports
- Users can import keyword CSVs from Ahrefs, Semrush, GSC, or other tools and optionally provide competitor domains for gap analysis. · serpdad.com, 4 Oct 2026
- Keyword routing
- It assigns keywords to an own page, a secondary keyword, or a section in a pillar, and flags ambiguous decisions for human review. · serpdad.com, 4 Oct 2026
- Overlap prevention
- The maker says each keyword gets one page owner and contested keywords are routed for a human decision rather than duplicated. · serpdad.com, 4 Oct 2026
- Product
- SerpDad turns keyword lists into a SERP-evidence-based page plan, topical map, site audit, and content briefs. · serpdad.com, 4 Oct 2026
- Refund
- The maker advertises a 30-day full refund with no questions, including for presale purchases. · serpdad.com, 4 Oct 2026
- Restrictions
- The terms prohibit reselling raw SERP data, scraping the service, sharing one seat across a team, and reverse engineering. · serpdad.com, 4 Oct 2026
- Security responsibility
- The terms state that account holders are responsible for their account security and their team's use. · serpdad.com, 4 Oct 2026
Where SerpDad stands on Freedom251
- Keyword Clustering Tools#27 of 27