Freedom251 › Product Information Management Software
Productsup
by Productsup

What Productsup is
Productsup is a product content and feed management platform that imports product information, helps teams clean and reshape it, and distributes it in formats suited to marketing and retail channels. The company says the platform connects product content with more than 2,500 channels and integrations and processes over two trillion products per month. AI data services can generate, rewrite, translate, and enrich titles, descriptions, product types, and SEO text. Productsup can also publish product data to AI platforms including OpenAI and Perplexity. The platform includes digital asset management, multilingual localization, and data quality rules. Productsup Connect provides tools, including APIs, for custom import, enrichment, and export integrations. Its Shopify integration supports catalog and order imports and order exports, with delta product exports to limit transfers to changed products. Productsup says it is ISO/IEC 27001 certified, supports SAML 2.0 single sign-on and two-factor authentication, and uses TLS 1.2 in transit and AES256 column-level encryption for sensitive data at rest. The company is based in Berlin and was founded in 2010. Pricing is available on request.
Who it suits
Productsup may suit teams managing product information for many marketing and retail destinations, especially those that need multilingual content or custom data integrations. The company describes its feed management platform as including 24/7 account support and managed service options.
What it does well
- Connects product content with more than 2,500 channels and integrations
- AI tools generate, translate, and enrich product fields
- Includes digital asset management and multilingual localization
- Shopify integration supports catalog and order data
What to know first
- Pricing is available on request
- Platform is described as an enterprise platform
Limits
The Productsup platform is an enterprise offering with pricing not stated publicly. Access requires contacting Productsup for plan details.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Productsup platform | Enterprise platform · pricing not stated; contact Productsup | On request |
| Productsup enterprise platform | Custom quote · Enterprise feed management · product-content syndication · 2,500+ integrations | On request |
As productsup.com lists them, read 11 Oct 2026. The maker's own page has the final word.
Getting started
- Visit the Productsup website
- Contact Productsup about the platform
- Connect product data sources through available imports or APIs
- Configure data quality, localization, and enrichment workflows
- Map exports to marketing and retail channels
- Connect Shopify if you use its catalog and order integration
Verdict
Productsup focuses on preparing and distributing product content across a wide channel set, with data enrichment and custom integration tools.
Questions
What does Productsup do?
It imports product content, optimizes and reshapes it, then exports it in formats required by marketing and retail channels.
Which platforms are supported?
Productsup is available through web and API access.
Does it integrate with Shopify?
Yes. The Shopify integration imports catalogs and orders and exports orders, with delta product exports for changed products.
What security features are stated?
Productsup says it is ISO/IEC 27001 certified, supports SAML 2.0 single sign-on and two-factor authentication, and uses TLS 1.2 and AES256 column-level encryption.
Can it publish to AI platforms?
Productsup says its product data can be published to AI platforms including OpenAI and Perplexity.
Facts from Productsup's own pages
- Advertising feeds
- The platform creates and optimizes product feeds for advertising channels including Google, Meta, TikTok, Pinterest, and Reddit. · g2.com, 15 Oct 2026
- AI channels
- Productsup says it can publish product data to AI platforms including OpenAI and Perplexity. · productsup.com, 11 Oct 2026
- AI content generation
- AI Data Services can generate or rewrite titles, descriptions, SEO text, classifications, translations, and product-image background removal. · help.productsup.com, 15 Oct 2026
- AI content tools
- AI data services can generate, rewrite, translate, and enrich product data, including titles, descriptions, product types, and SEO text. · help.productsup.com, 11 Oct 2026
- Analytics
- The platform provides dashboards, monitoring, and Google Analytics integrations for evaluating product-content performance. · productsup.com, 15 Oct 2026
- API client support
- Productsup publishes an OpenAPI specification for client generation but does not provide a PHP library. · help.productsup.com, 15 Oct 2026
- API limitation
- Platform API product-data write endpoints were retired on 31 March 2025 for new integrations; Productsup directs new uploads to Stream API. · help.productsup.com, 15 Oct 2026
- Authentication
- The platform supports SAML 2.0 single sign-on and two-factor authentication. · help.productsup.com, 11 Oct 2026
- Backups and recovery
- Productsup says it makes incremental backups hourly and full backups daily, and can switch to another infrastructure region if needed. · help.productsup.com, 11 Oct 2026
- Browser requirements
- The platform and Content Portal are optimized for current Chrome, Firefox, Safari, and Chromium-based Edge versions. · help.productsup.com, 15 Oct 2026
- Channel coverage
- Productsup says it connects product content with more than 2,500 channels and integrations. · productsup.com, 11 Oct 2026
- Company legal name
- The help center footer identifies the vendor as Productsup GmbH. · help.productsup.com, 15 Oct 2026
- Connector hosting
- Import connectors are self-contained applications that run on Productsup infrastructure and can be built by customers, integrators, or Productsup. · help.productsup.com, 15 Oct 2026
- Content Portal
- Content Portal gives internal and external stakeholders controlled access to current catalogs, supports PNG, JPG, PDF, and MP4 assets, and allows CSV or Excel downloads. · productsup.com, 15 Oct 2026
- Custom extensibility
- Productsup Connect supports import connectors, Stream API, Webhook API, export connectors, ETM API, and Export API. · help.productsup.com, 15 Oct 2026
- Custom integrations
- Productsup Connect provides tools for building integrations to import, enrich, and export data, including APIs. · help.productsup.com, 11 Oct 2026
- Data quality rules
- Yes · productsup.com, 22 Sept 2026
- Digital asset management
- Yes · productsup.com, 22 Sept 2026
- Documentation
- The help center covers onboarding, imports, data mapping, rule boxes, exports, monitoring, APIs, Content Portal, release notes, and best practices. · help.productsup.com, 15 Oct 2026
- Feed workflow
- The platform supports importing product data, reshaping and cleaning it, then exporting it in the format each channel expects. · help.productsup.com, 11 Oct 2026
- Founded
- Productsup is described as founded in 2010. · g2.com, 15 Oct 2026
- Funding
- Productsup says it raised more than $70 million in 2022 from Bregal Milestone and Nordwind Capital and acquired World of Content. · productsup.com, 15 Oct 2026
- Headquarters
- Berlin, Germany · productsup.com, 28 Sept 2026
- Headquarters and size
- LinkedIn lists Berlin, Germany as headquarters and reports a company size of 201–500 employees. · linkedin.com, 15 Oct 2026