PressPilot helps founders, PR agencies, and lean communications teams write, send, and track press releases. Its journalist directory contains 46,701 contacts the site describes as verified across 78 countries. Before sending, users can filter journalists by beat, outlet type, geography, or engagement history. AI can draft releases in English, French, Spanish, and Portuguese, using five credits per release. Campaign reporting follows opens, clicks, and replies in real time, with CSV and PDF exports. Each account also includes a branded newsroom on the user's domain for release archives and media embeds. Plans include a free option with five credits for new accounts and paid options from €19/mo; some plans are one-time purchases. PressPilot supports web and API access. The maker says data is stored in the EU and offers GDPR-related features including opt-in consent, deletion rights, and data processing agreements. It also says the platform works best for teams sending 1 to 10 campaigns a month. PressPilot does not guarantee that a release will result in an article.
Who it is for
It suits founders, PR agencies, and small communications teams sending 1 to 10 campaigns per month. Teams needing journalist filtering, campaign tracking, and a branded newsroom may find its features relevant.
What is good
- Filters journalist contacts by beat, outlet, geography, or engagement.
- AI drafts releases in four languages.
- Tracks opens, clicks, and replies in real time.
- Includes a branded newsroom on the user's domain.
- Free plan includes five credits for new accounts.
What to know first
- AI release generation uses five credits per release.
- Publication of an article is not guaranteed.
- Startup plan has up to three team seats.
Verdict
PressPilot combines journalist discovery, release drafting, distribution, and campaign reporting. Its free credits offer a way to start, but readers should note its credit use and that publication is not assured.
PressPilot plans and pricing
All plansCompared on AI press release generators
- Free plan
- Yes
- AI draft generation
- Yes
- Release templates
- Yes
- SEO optimization
- Yes
- Media contact database
- Yes
- Monthly release limit
- 20 releases/mo
- Multilingual output
- Yes
