Porto
What Porto is
Porto is a paid WordPress website builder and WooCommerce theme for businesses, agencies, freelancers, and online stores. It requires an existing WordPress installation and works with Elementor, WPBakery, and Gutenberg. Its site-building tools cover headers, footers, archives, product pages, popups, and dynamic layouts, and it lists more than 105 prebuilt websites users can install and customize. AI tools include a demo import assistant, a title generator, and generators for product content, blog descriptions, and SEO meta information. WooCommerce features include an off-canvas cart, live AJAX product search, and additional product filtering layouts. Porto describes its layouts as responsive and includes a Speed Optimize Wizard and Critical CSS support. An active license includes support and product updates. A purchase code covers one live production website and up to five staging sites. Plans include $25 a year for one website or $49, paid once for one website.
Who it suits
Porto may suit WordPress site owners, agencies, freelancers, and online stores that need site-building tools or WooCommerce features. It requires an existing WordPress installation and a license for the intended number of websites.
What it does well
- Works with Elementor, WPBakery, and Gutenberg.
- Lists more than 105 prebuilt websites.
- Includes WooCommerce shopping and search features.
- AI tools generate titles and content.
- Active licenses include support and updates.
What to know first
- Requires an existing WordPress installation.
- No free plan.
- One purchase code covers one live site.
- The one-site annual plan costs $25 a year.
Limits
There is no free plan. A purchase code is limited to one live production website and up to five staging sites; plan coverage is one, three, or ten websites.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| 10 Websites — lifetime | $199 · 10 websites · product updates and improvements · support with active license · 30-day money-back guarantee | $199, paid once |
| 1 Website — annual | $25 / yr · 1 website · product updates and improvements · support with active license · 30-day money-back guarantee | $25 a year |
| 1 Website — lifetime | $49 · 1 website · product updates and improvements · support with active license · 30-day money-back guarantee | $49, paid once |
| 3 Websites — annual | $49 / yr · 3 websites · product updates and improvements · support with active license · 30-day money-back guarantee | $49 a year |
| 10 Websites — annual | $99 / yr · 10 websites · product updates and improvements · support with active license · 30-day money-back guarantee | $99 a year |
| 3 Websites — lifetime | $99 · 3 websites · product updates and improvements · support with active license · 30-day money-back guarantee | $99, paid once |
As portotheme.com lists them, read 7 Oct 2026. The maker's own page has the final word.
Getting started
- Open the Porto product website
- Set up a WordPress installation on hosting meeting standard requirements
- Run the site over HTTPS
- Choose a Porto license for one, three, or ten websites
- Install a starter demo or build with Elementor, WPBakery, or Gutenberg
- Customize the selected site and add compatible plugins
Verdict
Porto offers a broad set of building tools for WordPress sites, including store-specific features and AI content tools. Check the license's website limit and choose among annual or one-time plans to match your needs.
Questions
Does Porto include a free plan?
No. Porto is sold as a paid product.
Which platforms does Porto support?
It supports self-hosted WordPress websites and requires an existing WordPress installation.
What are Porto’s listed prices?
Plans range from $25 a year for one website to $199, paid once for ten websites. Annual and lifetime options are listed for one, three, and ten websites.
Which builders and plugins work with Porto?
It supports Elementor, Elementor Pro, WPBakery Page Builder, Gutenberg, WooCommerce, WPML, Contact Form 7, and other plugins.
Who created Porto?
The landing page says Porto was created in partnership between P-Themes and Okler.
What does an active license include?
Active licenses include product updates and improvements, support, and a 30-day money-back guarantee.
Facts from Porto's own pages
- AI tools
- Porto describes an AI demo import assistant, an AI website title generator, and a generator for product content, blog descriptions, and SEO meta information. · portotheme.com, 7 Oct 2026
- Commerce features
- Porto includes WooCommerce features such as an off-canvas shopping cart, live AJAX product search, and additional product filtering layouts. · portotheme.com, 7 Oct 2026
- Installation requirement
- Porto is designed exclusively for WordPress and requires an existing WordPress installation. · portotheme.com, 7 Oct 2026
- Integrations
- The product page lists compatibility with WooCommerce, Elementor, Elementor Pro, WPBakery Page Builder, WPML, Contact Form 7, and other plugins. · portotheme.com, 7 Oct 2026
- License limit
- The maker's documentation says one purchase code can be used on one live production website and up to five staging sites for testing or development. · portotheme.com, 7 Oct 2026
- Maker
- The landing page says Porto was created in partnership between P-Themes and Okler. · portotheme.com, 7 Oct 2026
- Page building
- Porto supports Elementor, WPBakery, and Gutenberg, and includes full site building tools for headers, footers, archives, product pages, popups, and dynamic layouts. · portotheme.com, 7 Oct 2026
- Performance
- Porto includes a Speed Optimize Wizard described as optimizing unnecessary resources, and its product page describes Critical CSS support. · portotheme.com, 7 Oct 2026
- Prebuilt sites
- The product page lists more than 105 prebuilt websites and says users can install a demo, select it, and customize it. · portotheme.com, 7 Oct 2026
- Product
- Porto is an AI-powered WordPress website builder and WooCommerce theme for businesses, agencies, freelancers, and online stores. · portotheme.com, 7 Oct 2026
- Responsiveness
- The maker describes Porto as fully responsive and says its layouts work across screen resolutions. · portotheme.com, 7 Oct 2026
- Security setup
- Porto's setup documentation says the WordPress site should run on HTTPS and that the hosting environment must meet standard WordPress requirements. · portotheme.com, 7 Oct 2026
- Support
- The product page says support is included with an active license, and the maker's landing page states technical replies are expected within 24 hours with a 14-hour average response time. · portotheme.com, 7 Oct 2026
Where Porto stands on Freedom251
- WordPress Themes#28 of 34