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Poool
by Poool

What Poool is
Poool is a platform for media businesses that want to shape how audiences engage with content, convert into subscribers, and stay connected. Its Access product lets publishers use dynamic paywalls, registration walls, and cookie walls to manage access and encourage anonymous visitors to become leads, members, or subscribers. Subscribe covers subscription offers and landing pages, checkout setup, payment collection, and subscriber management. Engage lets teams place experiences on a site and choose when they appear, with conditions such as device, date, traffic source, behavior, and on-page interactions. Teams can segment audiences and run A/B tests on conversion journeys.
Engage connects with GA4 and Piano for analytics. Zapier and webhooks can pass Engage form data to a customer’s own system; Poool says it does not store information entered into those forms, so customers need to build their own collection or retrieval process. Access setup involves Access.js and Audit.js, passing consent information through configuration, and handling the exclusion of existing subscribers. Access statistics update overnight, appear in the Dashboard the next day, and remain available for 120 days. Poool was founded in 2016 and is based in Gradignan, France. It is a paid service available on Android, iOS, web, through an API, and as an extension. Pricing is available on request; prospective customers can book a demo or contact sales.
Who it suits
Poool suits digital media publishers and teams that need to manage content access, subscriptions, and on-site audience journeys. It is relevant for organizations seeking audience segmentation, conversion testing, and subscription management in the same platform.
What it does well
- Supports paywalls, registration walls, and cookie walls.
- Subscription tools cover offers, checkout, payments, and subscribers.
- Engage display conditions can use device, date, and behavior.
- Teams can segment audiences and A/B test conversion journeys.
- GA4 and Piano analytics connectors are available.
- Access statistics remain in the Dashboard for 120 days.
What to know first
- Pricing is available only on request.
- Customers must build their own Engage form-data collection logic.
- Publishers must manage exclusion of existing subscribers.
- Access requires Access.js and Audit.js integration.
Limits
Pricing is on request. Access does not handle excluding subscribers from paywalls, and Poool Engage form data is not stored by Poool, so customers must implement their own handling.
Getting started
- Visit https://poool.fr/.
- Book a demo or contact sales at [email protected].
- Choose the relevant Poool products for your audience and subscription journeys.
- For Access, integrate Access.js and Audit.js.
- Pass user consent information in the Access configuration.
- Set up your own handling for Engage form data and existing subscriber exclusions.
Verdict
Consider Poool if your media business needs configurable audience walls alongside subscription and on-site engagement tools. Publishers should also plan for the required Access integrations, consent configuration, subscriber exclusion logic, and their own collection process for Engage form data.
Questions
How much does Poool cost?
Poool is paid, with pricing available on request.
Which platforms does Poool support?
Poool lists Android, iOS, web, API, and extension platforms.
What does Poool Access do?
Access supports dynamic paywalls, registration walls, and cookie walls to control content access.
Does Poool integrate with analytics or other services?
Engage has analytics connectors for GA4 and Piano. Zapier and webhooks are documented for sending Engage form data to a customer’s system.
Does Poool store Engage form data?
Poool says it does not store data submitted through Engage form fields. Customers need to implement their own data collection or retrieval logic.
What setup does Access require?
Access requires Access.js and Audit.js, and its configuration must receive user consent information. Publishers must also manage exclusion of existing subscribers.
Facts from Poool's own pages
- Access
- Access lets content publishers display dynamic walls to control how visitors access content. · poool.dev, 11 Oct 2026
- Access limitation
- Access does not handle excluding subscribers from the paywall; the publisher's team must manage that case. · help.poool.fr, 11 Oct 2026
- Audience
- Poool describes its platform as serving media businesses and says it was founded in Bordeaux in 2016. · blog.poool.fr, 11 Oct 2026
- Consent
- Poool's Access integration guidance says customer consent information must be passed in the configuration through the cookies_enabled setting. · help.poool.fr, 11 Oct 2026
- Data handling
- Poool says it does not store data submitted through Poool Engage form fields, so customers must implement their own data retrieval logic. · help.poool.fr, 11 Oct 2026
- Data integrations
- Poool documents Zapier and webhooks as options for sending Engage form data to a customer's own system. · help.poool.fr, 11 Oct 2026
- Engage
- Engage lets teams build on-site experiences with display conditions based on factors such as traffic source, device, or on-page interactions. · poool.dev, 11 Oct 2026
- Engagement
- Poool Engage lets teams create on-site elements and control their display conditions, including by device, date, and behavior. · help.poool.fr, 11 Oct 2026
- Form data
- Poool says it does not store data collected through Engage form fields, so customers need to implement their own data collection logic. · help.poool.fr, 11 Oct 2026
- Founded
- 2016 · poool.fr, 28 Sept 2026
- Headquarters
- Gradignan, France · poool.fr, 28 Sept 2026
- Integrations
- Poool Engage supports analytics connectors for GA4 and Piano, and the help center documents Zapier and webhook integrations for collecting form data. · help.poool.fr, 11 Oct 2026
- Mobile
- The help center provides mobile SDK categories for both Poool Access and Poool Engage. · help.poool.fr, 11 Oct 2026
- Optimization
- Poool supports audience segmentation and A/B testing of conversion journeys. · poool.fr, 11 Oct 2026
- Paywalls
- Poool Access supports paywalls, registration walls, and cookie walls to convert anonymous visitors into leads, members, and subscribers. · blog.poool.fr, 11 Oct 2026
- Privacy setup
- Poool's Access integration guide says user consent information must be sent to Poool in the configuration to comply with GDPR. · help.poool.fr, 11 Oct 2026
- Product
- Poool is a platform for digital media to manage audience engagement, conversion, and retention journeys. · poool.fr, 11 Oct 2026
- Statistics
- Access statistics are updated overnight, appear in the Dashboard the following day, and remain accessible there for 120 days. · help.poool.fr, 11 Oct 2026
- Subscription billing
- recurring · poool.tech, 20 Sept 2026
- Subscription management
- Poool Subscribe lets publishers create subscription offers and landing pages, configure checkout journeys, collect payments, and manage subscribers. · blog.poool.fr, 11 Oct 2026
- Support
- Poool invites prospective customers to book a demo or contact sales at [email protected]. · poool.fr, 11 Oct 2026
- Technical requirements
- Poool Access requires integration of Access.js and Audit.js, and the publisher must manage exclusion of users who already have subscriber rights. · help.poool.fr, 11 Oct 2026
Where Poool stands on Freedom251
- Publishing and Subscriptions Software#17 of 22
- Membership Site Platforms#73 of 85
- Paywall Software#27 of 30
