Freedom251 › Virtual Staging Software
Palazzo
What Palazzo is
Palazzo is a paid web and API platform for real estate imagery, product photography, and shoppable room visualization. Its Spaces product stages photos of empty or furnished rooms with real, shoppable furniture in under 60 seconds. Spaces accepts JPG or PNG uploads and returns high-resolution JPG downloads; it runs in a browser without installation. Studio converts uploaded product images into photorealistic lifestyle images, with controls for scenes, lighting, seasons, and colorways. Showcase places products from a retailer catalog into a shopper’s room at true scale, with clickable items that can be added to a cart. Retailers can connect feeds containing SKUs, images, pricing, and availability without 3D models or CAD files. A partner API accepts a photo and returns a staged, scaled, shoppable room. Starter costs $50 a month per agent, with a free Spaces trial available without a credit card. There is no free plan.
Who it suits
Palazzo suits real estate agents, multifamily operators, builders, build-to-rent teams, retailers, and product marketers needing staged or shoppable imagery.
What it does well
- Stages rooms in under 60 seconds
- Studio supports scenes, lighting, seasons, and colorways
- Retail feeds work without 3D or CAD files
- Browser use requires no installation
- Free Spaces trial needs no credit card
What to know first
- No free plan
- Starter costs $50 per agent monthly
- Showcase depends on retailer catalog integration
- Scale and other plans require contacting Palazzo
Limits
The Starter plan is $50 a month per agent and includes unlimited staging, design styles, occupied-room restyling and shoppable furniture. Growth supports up to 10 agents, Pro up to 25 agents, while Scale, Multifamily and Builders and BTR are scoped or priced by need.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Growth | per month · Up to 10 agents · shared team workspace · centralized listing management · shared styles and presets · priority support | $349 a month |
| Starter | per agent, per month · Unlimited staging · all design styles · restyle occupied rooms · shoppable furniture · email support | $50 a month |
| Pro | per month · Up to 25 agents · branded UI · team analytics · priority processing · expanded support | $750 a month |
| Scale | Contact us; scoped and curated based on your needs · Unlimited agents · white label · custom domain · advanced analytics · MLS and CRM integrations · dedicated support and SLA | On request |
| Multifamily | Priced by building; scoped on a demo · Pricing based on floorplans, unit mix, finish levels, and brand standards | On request |
| Builders and BTR | Priced by project; scoped on a demo · Pricing based on project scope | On request |
As palazzo.ai lists them, read 8 Oct 2026. The maker's own page has the final word.
Getting started
- Open Palazzo in a browser or connect through its API
- Upload JPG or PNG room or product images
- Start the free Spaces Starter trial without a credit card, or choose a paid plan
- Connect a retailer feed with SKUs, images, pricing and availability when using Showcase
- Select staging, product-scene or shoppable-room workflows
- Download high-resolution JPG results from Spaces
Verdict
Palazzo combines virtual staging, AI product photography, and room-based shopping in one platform. Its browser tools and catalog integration fit teams that need visual content without building 3D models, while pricing is paid from the start.
Questions
How much does Palazzo cost?
Starter costs $50 a month, billed per agent. Growth is 349.00 USD monthly and Pro is 750.00 USD monthly; other plans are scoped or priced by building or project.
Is there a free plan or trial?
There is no free plan. Solo agents can start a free Starter trial for Spaces without a credit card.
Which platforms are available?
Palazzo is available through its web tools and API. Spaces and Studio run in the browser without installation.
What does Showcase do?
Showcase places catalog products into a shopper’s room at true scale, with clickable items that can be added to a cart.
Can retailers connect existing product data?
Yes. Retailers can connect feeds containing SKUs, images, pricing and availability without 3D models or CAD files.
Who founded Palazzo and where is it based?
Palazzo is based in New York and was co-founded by Raffi Holzer and Venus Williams.
Facts from Palazzo's own pages
- Browser use
- Palazzo says Spaces and Studio run in the browser and require no software installation. · palazzo.ai, 8 Oct 2026
- Catalog integration
- Palazzo says retailers can connect an existing feed containing SKUs, images, pricing, and availability, without 3D models or CAD files. · palazzo.ai, 8 Oct 2026
- Company
- Palazzo says it is based in New York and was co-founded by Raffi Holzer and Venus Williams. · palazzo.ai, 8 Oct 2026
- Customer data
- Palazzo says it does not use customer data to train generalized AI models for other customers, except in aggregated or de-identified form. · palazzo.ai, 8 Oct 2026
- Headquarters
- New York · palazzo.ai, 28 Sept 2026
- Image formats
- Palazzo’s FAQ says Spaces accepts JPG or PNG uploads and produces high-resolution JPG downloads. · palazzo.ai, 8 Oct 2026
- Partner API
- Palazzo says its partner API accepts a photo and returns a staged room with real furniture, scale, and shoppable output for integration into other platforms. · palazzo.ai, 8 Oct 2026
- Privacy retention
- Palazzo says uploaded customer data is retained according to customer instructions and deleted within 90 days after account termination unless a longer period is legally required. · palazzo.ai, 8 Oct 2026
- Products
- Palazzo offers Spaces virtual staging for real estate, Studio AI product photography, and Showcase shoppable room visualization. · palazzo.ai, 8 Oct 2026
- Security
- Palazzo lists TLS/SSL encryption in transit, AES-256 encryption at rest, role-based access controls, internal multifactor authentication, third-party audits and penetration testing, and SOC 2 Type II-aligned practices. · palazzo.ai, 8 Oct 2026
- Showcase
- Showcase places products from a retailer’s catalog into a shopper’s room at true scale, with clickable items that can be added to cart. · palazzo.ai, 8 Oct 2026
- Spaces
- Spaces stages empty or furnished room photos with real, shoppable furniture in under 60 seconds. · palazzo.ai, 8 Oct 2026
- Studio
- Studio turns uploaded product images into photorealistic lifestyle images and supports different scenes, lighting, seasons, and colorways. · palazzo.ai, 8 Oct 2026
- Support
- The Starter plan includes email support, while Growth includes priority support and Scale includes dedicated support and an SLA. · palazzo.ai, 8 Oct 2026
- Trial
- Solo agents can start a free Starter trial without a credit card; the site states that the free trial is for Spaces. · palazzo.ai, 8 Oct 2026
- Who it serves
- Palazzo describes Spaces use cases for agents, multifamily operators, builders, and build-to-rent teams. · palazzo.ai, 8 Oct 2026
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