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Looka
by Looka
What Looka is
Looka is a web-based logo maker that combines design preferences with artificial intelligence to generate custom logos. Its editor lets users change colors, fonts, layouts, and symbols, and the service allows free design, editing, previews, and saving. Downloading and using a logo requires purchasing assets; Premium downloads include high-resolution PNG, PDF, EPS, and SVG files with color variations and transparent backgrounds. Looka also offers Brand Kit website packages. Web Basic includes a drag-and-drop editor, hosting, SEO tools, unlimited storage and bandwidth, and mobile-friendly designs. The Ecommerce package supports up to 100 products, includes 40+ payment methods, and has no transaction fee; it costs $299 a year, with a custom domain costing extra. Looka's website app marketplace lists connectors including Mailchimp, HubSpot, Slack, ActiveCampaign, and Facebook Conversions API. Looka recommends Chrome and a laptop or desktop for access to all functions, including downloads. It presents the service for people creating a business, side hustle, or passion project, including those without design experience.
Who it suits
Looka may suit business, side-hustle, and personal-project creators who want to generate and edit a logo online, including people without design experience. Its Brand Kit website options may also suit users who need hosting or ecommerce tools.
What it does well
- Logo design and editing are free
- Editor adjusts colors, fonts, layouts, and symbols
- Premium downloads include vector formats
- Ecommerce package supports up to 100 products
- Commercial use is allowed
What to know first
- Purchasing assets is required to download and use a logo
- Custom domain costs extra
- Looka recommends Chrome for access to all functions
- Laptop or desktop recommended for downloads
Limits
Free use covers designing, editing, previewing, and saving, but downloading and using a logo requires purchased assets. The Ecommerce package supports up to 100 products, and a custom domain costs extra.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Brand Kit Web Subscription | Billed annually · Brand Kit access · website builder, hosting and design · publishing · no ecommerce functionality | $129 a year |
| Basic Logo Package | One-Time Purchase · One PNG logo file · low-res · colored background | $20, paid once |
| Brand Kit Web (Ecommerce) | Annual subscription · Brand Kit Web Basic features · sell up to 100 products · no transaction fee · 40+ payment methods · sell on Google, Facebook and Instagram · custom domain costs extra | $299 a year |
| Premium Logo Package | One-Time Purchase · High-resolution PNG, EPS, SVG, PDF · color variations · transparent backgrounds · full ownership · lifetime technical support | $65, paid once |
| Brand Kit Subscription | Billed annually · 300+ branded templates · logo files · unlimited logo changes · full ownership after subscription ends | $96 a year |
As looka.com lists them, read 4 Oct 2026. The maker's own page has the final word.
Getting started
- Open https://looka.com/logo-maker/ in Chrome
- Use a laptop or desktop for access to all functions
- Set logo design preferences
- Edit colors, fonts, layouts, and symbols
- Design, preview, and save a logo
- Purchase assets to download and use the logo
Verdict
Looka lets users explore and edit logo designs for free, but downloading and using a logo requires purchasing assets. Its Brand Kit adds website options, with the Ecommerce package listed at $299 a year.
Questions
Is Looka free to use?
You can design, edit, preview, and save logos for free. Purchasing assets is required to download and use a logo.
What platforms does Looka support?
Looka is a web service. It recommends Chrome and a laptop or desktop for all functions, including downloads.
Which file formats are available?
Logo files can be provided as PNG, JPG, SVG, EPS, or PDF. Premium downloads include high-resolution files and transparent-background versions.
How much is the Ecommerce website package?
Brand Kit Web Ecommerce costs $299 a year, billed as an annual subscription.
What does the Ecommerce package include?
It supports selling up to 100 products, includes 40+ payment methods with no transaction fee, and supports selling on Google, Facebook, and Instagram.
Does Looka offer integrations?
Its website app marketplace lists connectors for Mailchimp, HubSpot, Slack, ActiveCampaign, and Facebook Conversions API, among other tools.
Facts from Looka's own pages
- Brand Kit
- The Brand Kit provides more than 300 templates made using a customer's logo, colors, fonts and industry-relevant photos and content. · help.looka.com, 4 Oct 2026
- Browser and device
- Looka says it optimizes for Chrome and recommends a laptop or desktop for access to all functions, including logo downloads. · help.looka.com, 4 Oct 2026
- Downloads
- Premium logos include high-resolution PNG, PDF, EPS and SVG files with color variations and transparent-background versions. · help.looka.com, 4 Oct 2026
- Ecommerce limit
- The Brand Kit Web Ecommerce package supports selling up to 100 products and includes 40+ payment methods with no transaction fee. · help.looka.com, 4 Oct 2026
- Founded
- 2016 · looka.com, 28 Sept 2026
- Free plan
- Yes · looka.com, 22 Sept 2026
- Free use
- Users can design, edit, preview and save logos for free, but must purchase assets to download and use a logo. · help.looka.com, 4 Oct 2026
- Headquarters
- Toronto, Canada · looka.com, 28 Sept 2026
- Intended users
- Looka presents its service for people creating a business, side hustle or passion project, including those without design experience. · looka.com, 4 Oct 2026
- Logo customization
- Users can edit logo colors, fonts, layouts and symbols in the online editor. · looka.com, 4 Oct 2026
- Partner offers
- Looka says Brand Kit users can access partner offers including QuickBooks, Semrush and Sprout Social discounts, credits or trials. · looka.com, 4 Oct 2026
- Privacy
- Looka says it does not sell personal information and users may request deletion through in-app chat or email. · looka.com, 4 Oct 2026
- Security and payments
- Looka says payments are handled by PCI-DSS-compliant third-party processors through SSL links and that it does not store card numbers on its servers. · looka.com, 4 Oct 2026
- Support
- Looka's Premium logo package includes lifetime technical support, and its logo maker page says support can help with opening files, design tweaks and getting started. · help.looka.com, 4 Oct 2026
- Website apps and integrations
- The website app marketplace lists connectors for Mailchimp, HubSpot, Slack, ActiveCampaign and Facebook Conversions API, among other third-party tools. · help.looka.com, 4 Oct 2026
- Websites
- The Brand Kit Web Basic package provides a drag-and-drop editor, hosting, SEO tools, unlimited storage and bandwidth, and mobile-friendly designs. · help.looka.com, 4 Oct 2026
- What it does
- Looka combines logo design preferences with artificial intelligence to generate custom logos online. · looka.com, 4 Oct 2026
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