Pricing

Gupshup pricing

As gupshup.ai lists them, read 20 Sept 2026. The maker's own page has the final word.

Plan	Billed and limits	Price
Gupshup messaging fee	Gupshup charges a standard 0.001 USD per message fee; WhatsApp fees are billed at actuals. · Applicable to all messages	Free
WhatsApp API Self Serve	$0.001 per message; WhatsApp message fees are billed at actuals · Template messages: $0.001 each · Session messages: $0.001 each · Media over 64KB: free · WhatsApp fees vary by message type and country	Free
WhatsApp API Self-Serve	per message; WhatsApp fees billed at actuals · Template outgoing text $0.0010/message · session outgoing/incoming text $0.0010/message · voice $0.0001/second · first 1,000 service messages free of WhatsApp fees	Free
Enterprise	contact Gupshup for enterprise pricing · Enterprise features and pricing require contacting Gupshup	On request