Freedom251 › Digital Asset Management Software
Frontify
by Frontify
What Frontify is
Frontify brings digital asset management, brand guidelines, and templates together to help organizations centralize and govern brand materials. It supports images, video, documents, audio, fonts, logos, icons, and design files, with metadata and tagging, approval workflows, version history, guest sharing, and API access. Its guideline builder uses customizable content blocks to organize elements such as logos, colors, and messaging. Desktop and mobile apps provide access to assets, guidelines, and templates; the desktop app can find assets and let users drag them into other tools. The integrations directory lists Adobe Creative Cloud, Figma, Canva, Slack, Microsoft Copilot Studio, and WordPress. Frontify is aimed at midsize and enterprise organizations managing brands across teams, regions, or partners, including marketing, creative, brand management, sales, and agencies. The company was founded in 2013 and is headquartered in St. Gallen, Switzerland. It is paid software, with pricing on request. Enterprise customers can choose data hosting in North Virginia or Frankfurt.
Who it suits
Frontify suits midsize and enterprise organizations coordinating brand assets and guidance across teams, regions, or external partners. Its listed users include marketing, creative, brand management, sales, and agencies.
What it does well
- Supports images, video, documents, audio, and design files.
- Includes approval workflows and version history.
- Customizable blocks organize logos, colors, and messaging.
- Desktop and mobile apps provide access to assets and guidelines.
- Enterprise hosting options include North Virginia and Frankfurt.
What to know first
- Pricing is available on request.
- Monthly active users include external partners who log in.
- Unauthenticated viewers are not counted as active users.
Limits
The custom plan is priced by monthly active users and uses six-month usage averaging. A monthly active user is anyone, including an external partner, who logs into the organization's Frontify space at least once during the month; unauthenticated viewers do not count.
Plans
| Plan | Billed and limits | Price |
|---|---|---|
| Custom plan | Monthly active user pricing · tailored package · six-month usage averaging | On request |
As frontify.com lists them, read 9 Oct 2026. The maker's own page has the final word.
Getting started
- Visit https://www.frontify.com/en/.
- Contact Frontify to request pricing for a tailored package.
- Discuss implementation with Frontify's team; partners are available for large operations and migrations.
- Choose desktop or mobile access for assets, guidelines, and templates.
Verdict
Frontify combines asset management with brand guidelines and templates for organizations managing brand work across groups. Buyers should request pricing and consider how monthly active users are counted.
Questions
How much does Frontify cost?
Pricing is on request. Its custom plan uses monthly active user pricing and six-month usage averaging.
Which platforms does Frontify support?
Listed platforms are Android, API, iOS, macOS, web, and Windows.
What kinds of assets can it manage?
Supported types include images, videos, documents, audio, fonts, logos, icons, and design files.
Does Frontify connect with other tools?
Its integrations directory includes Adobe Creative Cloud, Figma, Canva, Slack, Microsoft Copilot Studio, and WordPress.
Who makes Frontify, and where is it based?
Frontify is the maker. It was founded in 2013 and is headquartered in St. Gallen, Switzerland.
Where can enterprise customers host data?
Enterprise customers can choose North Virginia in the United States or Frankfurt in Germany.
Facts from Frontify's own pages
- API access
- Yes · frontify.com, 21 Sept 2026
- Approval workflows
- Yes · frontify.com, 21 Sept 2026
- Supported asset types
- Images,videos,documents,audio,fonts,logos,icons,design files · frontify.com, 21 Sept 2026
- Data hosting
- Enterprise customers can choose North Virginia in the US or Frankfurt in Germany for data hosting. · frontify.com, 9 Oct 2026
- Desktop and mobile
- Frontify offers desktop and mobile apps for accessing assets, guidelines, and templates; its desktop app supports finding assets and dragging them into other tools. · frontify.com, 9 Oct 2026
- Founded
- Frontify says it was founded in 2013 after Roger Dudler identified a gap in collaborative brand management tools. · frontify.com, 9 Oct 2026
- Guest sharing
- Yes · frontify.com, 21 Sept 2026
- Guidelines
- Its guideline builder uses customizable content blocks to organize brand elements such as logos, colors, and messaging. · frontify.com, 9 Oct 2026
- Headquarters
- St. Gallen, Switzerland · frontify.com, 28 Sept 2026
- Implementation support
- Frontify says its team advises customers through implementation, with partners available for large-scale operations and migrations. · frontify.com, 9 Oct 2026
- Integrations
- The integrations directory lists tools including Adobe Creative Cloud, Figma, Canva, Slack, Microsoft Copilot Studio, and WordPress. · frontify.com, 9 Oct 2026
- Intended users
- Frontify says it is used by midsize and enterprise organizations managing brands across teams, regions, or partners, including marketing, creative, brand management, sales, and agencies. · frontify.com, 9 Oct 2026
- Metadata and tagging
- Yes · frontify.com, 21 Sept 2026
- Pricing model
- Pricing is based on monthly active users, and the company says it does not display fixed prices because packages are tailored to customer needs. · frontify.com, 9 Oct 2026
- Security certifications
- Its security page lists ISO 27001:2022, SOC 2 Type II, TISAX, DCSO, Cyber Essentials, HIPAA, and Microsoft SSPA. · frontify.com, 9 Oct 2026
- Security controls
- Frontify says uploaded assets undergo malware scanning and access can be controlled through single sign-on, access requests, invitations, and granular permissions. · frontify.com, 9 Oct 2026
- Usage limits
- A monthly active user is anyone, including an external partner, who logs into the organization's Frontify space at least once that month; unauthenticated viewers are not counted. · frontify.com, 9 Oct 2026
- Version history
- Yes · frontify.com, 21 Sept 2026
- What it does
- Frontify combines digital asset management, brand guidelines, and templates in one platform for centralizing, governing, and scaling brands. · frontify.com, 9 Oct 2026
Where Frontify stands on Freedom251
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